CLM Intern

M-League

Bengaluru

On-site

INR 300,000 - 540,000

Full time

7 days ago
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Job summary

Mobile Premier League (MPL) is seeking a Marketing Communications Specialist to own the communications calendar, oversee 20-30 campaigns daily, and craft customer journeys across channels to drive engagement and retention.

You will manage CRM via SMS, push, and in-app messages, and analyze delivery reports and funnel metrics to optimize performance. This role requires ownership, collaboration, and a proactive mindset.

Qualifications

  • 0-2 years of work experience.
  • Proficiency in MS Office Excel and PowerPoint.
  • Experience with mobile marketing tools (CleverTap, WebEngage, MoEngage).

Responsibilities

  • End-to-end ownership of marketing communications calendar.
  • Manage 20-30 campaigns daily. Design and execute customer journeys for engagement and retention.
  • Manage CRM through marketing channels like SMS, Push Notifications, and In-app Notifications with a focus on improving engagement and retention metrics.
  • Track delivery reports and funnel metrics for each campaign.

Skills

MS Office
Campaign management
CRM tooling (CleverTap/Webengage/MoEng

Tools

CleverTap
Webengage
MoEngage

Job description

Mobile Premier League (MPL) is the world's leading mobile eSports platform that allows users to participate in free as well as paid competitions across 60+ games in multiple categories, including fantasy sports, sports games, puzzle, casual and board games. Founded in 2018, MPL hosts hundreds of millions of tournaments a month and is trusted by over 90 million registered users across Asia, Europe, and North America.

To learn more about MPL, please visit www.mpl.live.

Responsibilities
  • End-to-end ownership of marketing communications calendar.
  • Managing 20-30 campaigns daily. Design and execute customer journeys consisting of different mode of communication, incentives and visual properties for continuous engagement and retention.
  • Manage CRM through marketing channels like SMS, Push Notifications, and In-app Notifications with a focus on improving engagement and retention metrics.
  • Track delivery reports and funnel metrics for each campaign.
Requirements
  • 0-2 years of work experience
  • Proficiency in MS Office applications, specifically Excel and Powerpoint, and past experience in working on one or more of mobile marketing tools such as CleverTap, Webengage, Moengage etc.
  • High degree of ownership in taking things to completion
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