Chief Manager - Corporate Communications

Siemens; Thane; On-site; INR 2,600,000 - 3,800,000; Full time

Job summary

Siemens Limited in Thane, Maharashtra, is seeking a Market Communication Professional to partner with Sales and business teams to drive growth through integrated marketing plans, demand generation, customer engagement campaigns, and digital strategies. You will lead omnichannel campaigns, develop product launches, manage events, and create sales collateral while mentoring teams and optimizing ROI.

This role offers office-based work and permanent employment, with a focus on delivering measurable

Qualifications

• 8+ years of B2B marketing communication, segment marketing, vertical marketing, demand generation, or strategy experience.
• Creative thinker with a growth mindset and ability to identify new opportunities.
• Strong analytical skills with experience in marketing performance analysis and data-driven decisions.
• Experience and interest in energy, sustainability, infrastructure, industrial technology or related industries preferred.
• Strong project management and organizational skills with experience using AI workflow and collaboration platforms.
• Strong people management and leadership skills with experience mentoring teams.
• Excellent communication, presentation, stakeholder management, and budget management skills.

Responsibilities

• Run integrated marketing plan in collaboration with vertical, territory and channel sales, optimizing programs to deliver metrics across reputation, demand generation, pipeline acceleration, and marketing influence via omnichannel approach.
• Manage and optimize the plan to drive performance across paid advertising, ABM campaigns, events, and customer engagement initiatives across platforms.
• Acquire and engage CXO and stakeholder contacts within targeted verticals and drive deep engagement through account-based marketing and executive initiatives.
• Develop and execute product and solution launches with stakeholders and program managers.
• Strong event management, including planning and execution of customer events, executive forums, trade shows, and industry engagements with agencies, budgets, and end-to-end delivery.

Skills

B2B marketing

Demand generation

Campaign management

Analytics

Stakeholder management

Budget management

People management

AI/MarTech

Job description

Market Communication Professional

Mission

Develop and drive best-in-class marketing plans as a strategic business partner to support the growth priorities, target verticals, and sales channels of Digital Industries.

The role is responsible for accelerating business growth through integrated marketing programs, demand generation initiatives, customer engagement campaigns, industry events, executive forums, and digital marketing strategies in close collaboration with sales and business teams.

Key Responsibilities

• Run integrated marketing plan in collaboration with vertical, territory and channel sales, optimizing programs to deliver key business metrics across reputation, demand generation, pipeline acceleration, and marketing influence through an omnichannel approach.
• Manage and optimize the plan to drive performance across paid advertising, ABM campaigns, events, and customer engagement initiatives across various platforms.
• Acquire and engage key CXO and relevant stakeholder contacts within targeted verticals and create deep engagement through structured account-based marketing programs and executive engagement initiatives
• Develop and execute product and solution launches collaboratively with business stakeholders and marketing program managers.
• Strong event management experience, including planning and execution of customer events, executive forums, trade shows and industry engagements, with the ability to manage agencies, budgets, stakeholders, and end-to-end project delivery.
• Drive creation of sales collateral, customer references, case studies and tools that enable the sales function and support business growth.
• Create demand , generate SQL and accelerate existing pipeline opportunities through targeted marketing techniques.
• Partner closely with sales teams to identify white-space opportunities, strategic accounts, and growth areas within priority segments.
• Leverage customer, market, and competitive insights to refine marketing strategies, improve campaign effectiveness, and identify emerging opportunities.
• Monitor campaign performance and optimize marketing investments to maximize ROI, engagement, and pipeline contribution.
• Conduct A/B testing and campaign optimization initiatives to improve conversion rates and key performance indicators.
• Stakeholder Management & Communication with the business to engage in constant interaction with internal stakeholders to ensure prompt alignment, timeliness, communication, and flawless execution of all marketing activities.
• Communicate marketing plans, performance results, business impact, and key learnings to leadership.
• Collaborate effectively across sales, business units, digital marketing, communications, and external agency partners to deliver integrated growth programs.

Essential Skills & Qualifications

• Minimum 8+ years of B2B marketing communication, segment marketing, vertical marketing, demand generation, or strategy experience.
• Creative thinker with a growth mindset, capable of identifying new opportunities and developing innovative marketing approaches.
• Strong analytical skills with experience in marketing performance analysis, customer insights, and data-driven decision-making.
• Experience and interest in energy, sustainability, infrastructure, industrial technology, or related industries will be preferred.
• Strong project management and organizational skills with experience using AI workflow and collaboration platforms.
• Strong people management and leadership skills, with experience leading and mentoring functional team members.
• Excellent communication, presentation, stakeholder management, and budget management skills.

As marketing continues to evolve through digital transformation, the candidate should exhibit curiosity and openness toward emerging technologies in AI and innovative ways of working.

• AI-assisted content creation and campaign optimization.
• AI-driven audience targeting and personalization strategies.
• Emerging MarTech and digital technologies that drive efficiency, scalability, and enhanced customer experiences.

Job ID: 527573

Posted since: 03-Nov-2026

Organization: Marketing & Communications

Field of work: Communications

Company: Siemens Limited

Experience level: Experienced Professional

Job type: Full-time

Work mode: Office/Site only

Employment type: Permanent

Location(s)

• Thane - Maharashtra - India