Marketing Communications Manager

Confidential; Bengaluru; On-site; INR 1,116,000 - 1,674,000; Full time

Job summary

A leading marketing agency in Bengaluru is seeking a dynamic Marketing and Communication professional to lead integrated strategies enhancing brand identity. Responsibilities include developing communication plans, managing brand messaging, and collaborating with creative agencies. Candidates should hold a relevant degree and have proven experience in marketing communications. This full-time position offers a mid-senior level role with opportunities in both online and offline media.

Qualifications

• Proven experience in marketing communications across media channels.
• Strong understanding of branding, messaging, and media planning.
• Excellent verbal and written communication skills.

Responsibilities

• Develop and implement strategic communication plans across platforms.
• Craft compelling brand messaging and content for various materials.
• Liaise with creative agencies, PR firms, and vendors for campaigns.

Skills

Brand messaging

Event planning

Internal communication strategies

Vendor coordination

Digital marketing tools

Education

Bachelor’s/Master’s in Marketing, Mass Communication, PR, or related field

Job description

Reports To: Head of Marketing / Director – Communications

Job Summary

We are seeking a dynamic and creative Marketing and Communication professional to lead and execute integrated marketing communication strategies that enhance brand identity and public image. This role encompasses both online and offline media, ensuring consistent messaging across all touchpoints.

Responsibilities

• Develop and implement strategic communication plans across traditional and digital platforms.
• Craft compelling brand messaging and content for brochures, flyers, print ads, and corporate materials.
• Plan and execute offline marketing activities such as:
• Events, exhibitions, roadshows, and press conferences
• Print media coordination – newspapers, magazines, journals
• Liaise with creative agencies, PR firms, vendors, and internal stakeholders for campaign execution.
• Handle internal communication strategies and design corporate presentations.
• Work in collaboration with the digital marketing team to ensure alignment on brand campaigns.
• Monitor and analyze the effectiveness of communication strategies and report performance metrics.

Requirements

• Bachelor’s/Master’s in Marketing, Mass Communication, PR, or related field.
• Proven experience (X+ years) in marketing communications across media channels.
• Strong understanding of branding, messaging, and media planning.
• Excellent verbal and written communication skills.
• Creative mindset with an eye for design and content aesthetics.
• Experience with event planning, vendor coordination, and budget management.

Preferred Skills

• Exposure to digital marketing tools and analytics (basic understanding).
• Experience in corporate communications or brand management.
• Ability to manage multiple projects with cross-functional teams.

Examples of Campaigns You Might Handle

• Product launches involving press coverage, outdoor media, and social media teasers.
• Organizing corporate events, exhibitions, and internal brand initiatives.
• Coordinating media coverage and PR during industry conferences

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

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