Job Summary
The role is responsible for driving sales through channel partners by developing and executing strategic sales plans, managing partner relationships, and ensuring achievement of revenue targets. The incumbent will also track market trends, support partners with training, and collaborate with internal teams to maximize business growth.
Key Responsibilities
1. Channel Partner Management
- Identify, onboard, and develop a strong network of channel partners (brokers, real estate agents, intermediaries).
- Maintain long-term relationships to ensure consistent engagement and business flow.
- Conduct regular training programs to enhance partner productivity and product knowledge.
2. Sales & Revenue Achievement
- Drive sales through channel partners to achieve assigned targets.
- Build and manage a healthy sales pipeline with timely closures.
- Design and implement strategies to improve partner performance and conversions.
3. Market & Competitor Analysis
- Monitor real estate market trends and competitor activities.
- Provide actionable insights to improve sales strategies and product positioning.
- Support pricing and go-to-market strategies based on market intelligence.
4. Sales Support & Training
- Conduct product presentations, workshops, and partner engagement sessions.
- Assist partners during client meetings and negotiations to close deals.
- Ensure partners are equipped with updated marketing materials and tools.
5. Reporting & MIS
- Track and report channel partner performance, sales forecasts, and revenue.
- Maintain accurate MIS on pipeline, closures, and collections.
- Analyze data to identify gaps and implement corrective measures.
6. Cross-functional Coordination
- Collaborate with marketing, CRM, and operations teams for seamless execution.
- Ensure timely documentation, booking, and handover to CRM teams.
7. Financial & Business Planning
- Contribute to marketing budgets and monitor ROI on campaigns.
- Participate in project planning including pricing, product mix, and profitability.
- Ensure timely achievement of sales and collection targets.
8. Customer Relationship Management
- Maintain strong relationships with customers and partners.
- Ensure smooth pre-sales and post-sales experience.
- Track customer feedback and improve engagement strategies.
9. Learning & Development
- Participate in industry events, seminars, and exhibitions.
- Drive knowledge-sharing initiatives within the team.
- Support team development through regular training and evaluations.
Qualifications & Experience
- Education: Graduate (MBA preferred)
- Experience:
- Sr. Executive: 36 years in channel sales / real estate
- Manager: 6–10 years in channel sales / real estate
- Strong network of channel partners is an advantage
Key Skills
- Channel Partner Management
- Sales & Negotiation Skills
- Market Analysis & Strategy
- Relationship Management
- Communication & Presentation Skills
- Target Orientation & Execution Excellence
Key Success Metrics
- Achievement of sales targets
- Channel partner productivity & engagement
- Pipeline conversion ratio
- Customer satisfaction & retention
- Timely collections and documentation