Category Marketing

Dentalkart; India; On-site; INR 3,000,000 - 5,500,000; Full time

Benefits offered by this job

Health insurance

Performance incentives

Career growth

Employee discounts on Dentalkart

Job summary

Dentalkart seeks an experienced Category & Ad Monetisation Lead to own the end-to-end category P&L and drive growth, profitability, pricing strategy, and retail media monetization. This leadership role collaborates with Category, Marketing, Merchandising, Supply Chain, and Operations to maximize revenue and build a scalable advertising business.

The role requires an MBA/PGDM from a Tier-1 institute and 7–10 years in category management or P&L ownership within e-commerce, marketplace, or retail.

Qualifications

• MBA/PGDM from a Tier-1 institute is required.
• 7–10 years of experience in Category/Commercial Management with P&L ownership in e-commerce, marketplace, or retail.
• Proven experience managing revenue, pricing, margins, and promotions.
• Strong commercial, analytical, and financial acumen.
• Experience working with cross-functional teams including Marketing, Supply Chain, Merchandising, and Operations.

Responsibilities

• Own the end-to-end Category P&L including revenue, profitability, and contribution margins.
• Develop growth strategies, assortment planning, pricing, and promotional initiatives.
• Manage pricing, discounts, and promotional calendars while maintaining profitability.
• Build and scale retail media and ad monetization through supplier-funded advertising.
• Collaborate with Merchandising and Performance Marketing to improve growth and conversion.
• Analyze sales, demand and market trends to identify opportunities.
• Improve inventory health by minimizing stock-outs and excess stock.
• Work with cross-functional teams to resolve issues affecting revenue and customer satisfaction.
• Monitor category performance and drive data-driven decisions.
• Establish scalable processes to improve commercial performance and long-term growth.

Skills

Commercial acumen

Analytical thinking

Leadership

Stakeholder management

Cross-functional collaboration

Education

MBA/PGDM from Tier-1 institute

Job description

Job Description:

We are looking for an experienced Category & Ad Monetisation Lead to own the end-to-end category P&L while driving growth, profitability, pricing strategy, promotions, and retail media monetization. This leadership role will work across Category, Marketing, Merchandising, Supply Chain, and Operations to maximize revenue, improve margins, and build a scalable advertising business for the platform.

• Own the complete Category P&L, including revenue, profitability, and contribution margins.
• Develop category growth strategies, assortment planning, pricing, and promotional initiatives.
• Manage pricing, discounts, and promotional calendars while maintaining profitability.
• Build and scale the retail media and ad monetization business through supplier-funded advertising opportunities.
• Collaborate with Merchandising and Performance Marketing teams to improve category growth and conversion.
• Analyze sales, customer demand, and market trends to identify growth opportunities.
• Improve inventory health by minimizing stock-outs and excess inventory.
• Work cross-functionally with Supply Chain, Operations, and Customer Experience teams to resolve issues impacting revenue and customer satisfaction.
• Monitor category performance and implement data-driven business decisions.
• Establish scalable processes to improve commercial performance and long-term growth.

Requirements

• MBA/PGDM from a Tier-1 institute (IIM, ISB, XLRI, FMS, MDI, SPJIMR, IIFT, or equivalent).
• 7-10 years of experience in Category Management, Commercial Management, Business Management, or P&L ownership within E-commerce, Marketplace, or Retail.
• Proven experience managing category revenue, pricing, margins, and promotions.
• Strong commercial, analytical, and financial acumen.
• Experience working with cross-functional teams including Marketing, Supply Chain, Merchandising, and Operations.
• Excellent stakeholder management and leadership skills.

Benefits

• Competitive salary with performance-based incentives.
• Opportunity to own and lead a strategic business function.
• High visibility with senior leadership.
• Fast-paced and high-growth work environment.
• Career advancement and leadership opportunities.
• Health insurance coverage.
• Employee discounts on Dentalkart products.
• Paid leave and company holidays.
• Learning and professional development opportunities.