Hebe dich für diese Stelle ab — erstelle in etwa einer Minute einen maßgeschneiderten Lebenslauf und ein Anschreiben.
Katyayani Organics Pvt. Ltd.
in India seeks a senior category leader to own the crop protection portfolio, drive product assortment, pricing, promotions, and lifecycle management across channels, and coordinate with Procurement, Sales, Marketing, Agronomy, and Supply Chain. The ideal leader has 9+ years in Agriculture, with expertise in Category/ Product Management, Business Development, and Commercial Strategy, plus strong analytical, negotiation, and stakeholder skills to understand farmer
Category ownership for the crop protection portfolio. Owns product mix, pricing, margin, new product launches, competition tracking and demand planning for insecticides, fungicides and herbicides.
Develop and execute category strategies to drive sales, profitability, and market growth.Conduct market research and analyze customer needs, industry trends, competitor activities, and product opportunities.Manage the complete category lifecycle, including product assortment, pricing, positioning, promotions, and performance.Identify new product opportunities based on farmer needs and market demand.Collaborate with Procurement, Sales, Marketing, Agronomy, Supply Chain, and Product teams.Build and maintain strong relationships with vendors, manufacturers, and suppliers.Lead commercial negotiations related to pricing, margins, product availability, and promotional support.Monitor category performance, sales trends, profitability, inventory, and demand forecasting.Develop strategies to improve product visibility and category penetration across multiple sales channels.Track competitor products, pricing strategies, and new developments in the agriculture industry.Analyze farmer requirements and market insights to develop effective product offerings.Prepare regular MIS reports, category performance reports, and growth plans for management.
Bachelor's or Master's degree in Agriculture, Agronomy, Agri-Business, or a related field.9+ years of overall experience, preferably in the Agriculture or Agri-input industry.Strong educational and professional background in Agriculture.Experience in Category Management, Product Management, Business Development, Procurement, or Commercial Strategy within the Agriculture industry.Strong knowledge of agricultural products such as:Crop ProtectionFertilizersPlant NutritionSeedsBio-productsAgricultural InputsStrong understanding of farmer behavior, crop cycles, market trends, and agricultural practices.Excellent analytical, commercial, negotiation, and stakeholder management skills.Ability to work cross-functionally and drive category growth.