Senior Executive - Category Management

Lenskart; New Delhi; Vor Ort; INR 600.000 - 900.000; Vollzeit

Zusammenfassung

The Buyer at Lenskart supports the Category Manager in developing strategies to drive category growth and profitability across fashion eyewear and accessories. This role involves analyzing market trends, managing product assortments, and collaborating with teams to implement category plans.

Responsibilities include category analysis, assortment management, pricing and promotions, supplier collaboration, inventory oversight, and cross-functional project work to achieve business goals.

Qualifikationen

• Bachelor's degree in Business Admin, Marketing or related field.
• Experience in category management or merchandising.
• Strong analytical and problem-solving skills.

Aufgaben

• Category Analysis: analyze sales data, market trends, and competitor activities.
• Assortment Management: support product assortment development and reviews.
• Pricing and Promotions: assist in pricing strategies and promotional plans.
• Supplier Collaboration: work with suppliers on terms, pricing, and promotions.
• Inventory Management: monitor stock levels and coordinate with supply chain.
• Marketing Support: assist in category-specific campaigns and in-store promos.
• Cross-functional Collaboration: coordinate with sales, operations, and finance.

Kenntnisse

Analytical thinking

Problem-solving

Excel proficiency

Communication

Teamwork

Time management

Attention to detail

Ausbildung

Bachelor's degree in Business Administration/Marketing

Jobbeschreibung

Job Summary:

The Buyer supports the Category Manager in developing and executing strategies to drive category growth and profitability. This role involves analyzing market trends, managing product assortments, and collaborating with various teams to ensure the successful implementation of category plans.

Key Responsibilities:

1. Category Analysis:

• Assist in analyzing sales data, market trends, and competitor activities.
• Identify opportunities for category growth and recommend actions.
• Prepare regular reports on category performance and key metrics.

2. Assortment Management:

• Support the Category Manager in developing and managing the product assortment.
• Conduct product reviews and make recommendations for new product introductions or discontinuations.
• Ensure optimal product mix to meet customer needs and market demand.

3. Pricing and Promotions:

• Assist in developing pricing strategies and promotional plans.
• Monitor competitor pricing and promotional activities.
• Analyze the effectiveness of pricing and promotional strategies and suggest improvements.

4. Supplier Collaboration:

• Work with suppliers to secure the best terms, pricing, and promotional support.
• Assist in negotiating contracts and agreements with suppliers.
• Maintain strong relationships with key suppliers and partners.

5. Inventory Management:

• Monitor inventory levels and coordinate with the supply chain team to ensure product availability.
• Identify slow-moving or obsolete inventory and recommend actions to mitigate excess stock.
• Support demand forecasting and inventory planning efforts.

6. Marketing Support:

• Collaborate with the marketing team to develop and execute category-specific marketing campaigns.
• Ensure that marketing materials are aligned with category strategies and objectives.
• Assist in planning and executing in-store promotions and events.

7. Cross-functional Collaboration:

• Work closely with sales, operations, and finance teams to support category initiatives.
• Communicate category plans and updates to relevant stakeholders.
• Participate in cross-functional projects to drive overall business objectives.

Qualifications:

• Bachelors degree in Business Administration, Marketing, or a related field.
• Proven experience in category management, merchandising, or a related role.
• Strong analytical and problem-solving skills.
• Proficiency in Microsoft Office Suite, particularly Excel.
• Excellent communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Strong organizational and time management skills.
• Detail-oriented with a focus on accuracy and quality.

Preferred Qualifications:

• Experience in the specific industry of the company.
• Knowledge of category management software and tools.
• Professional certification such as Certified Professional Category Analyst (CPCA) or similar.