Campaign Management Executive - Eloqua

Accenture PLC; Mumbai; Sur place; INR 800 000 - 1 200 000; Plein temps

Résumé du poste

Accenture PLC is seeking an experienced Campaign Management professional for its marketing operations team. You will design, execute, and optimize end-to-end campaigns using Eloqua, Marketo, and Adobe Campaign across audience segments and customer journeys.

You will work with HTML/CSS/SQL for customization and reporting, ensure QA before deployment, and collaborate with cross-functional teams to deliver timely, compliant communications. 3–7 years of experience and a graduate degree are expected.

Qualifications

• Experience of 3–7 years in campaign management.
• Hands-on experience with Eloqua, Marketo, Adobe Campaign, or Oracle Eloqua.
• Knowledge of marketing automation and customer journey automation.
• Experience in campaign quality assurance and testing.
• Expertise in audience segmentation and targeting.
• Proficiency in email marketing.
• Working knowledge of SQL, HTML, and CSS.
• Strong analytical, communication, and problem-solving skills.

Responsabilités

• Design, execute, and manage end-to-end marketing campaigns.
• Utilize Eloqua, Marketo, Adobe Campaign, and Oracle Eloqua for deployment.
• Manage workflows, segmentation, targeting, and customer journey automation.
• Perform testing and quality assurance before deployment.
• Develop and optimize email campaigns to boost engagement.
• Collaborate with marketing, tech, and business teams for requirements.
• Work with HTML, CSS, and SQL for customization, data management, and reporting.
• Monitor campaign performance and identify opportunities for improvement.
• Ensure data accuracy, campaign compliance, and timely communications.

Connaissances

Campaign management

Marketing operations

Audience segmentation

Quality assurance

Customer journey automation

Email marketing

SQL

HTML/CSS

Analytical skills

Communication skills

Problem-solving

Formation

Any graduate

Outils

Eloqua

Marketo

Adobe Campaign

Oracle Eloqua

Description du poste

We are looking for an experienced Campaign Management professional to join our marketing operations team. The ideal candidate should have strong expertise in marketing automation platforms, campaign execution, audience segmentation, quality assurance, and customer journey automation. The candidate will be responsible for managing end-to-end marketing campaigns, optimizing campaign performance, and ensuring seamless execution across marketing technology platforms.

Responsibilities:

• Design, execute, and manage end-to-end marketing campaigns using marketing automation platforms.
• Work with Eloqua, Adobe Campaign, Marketo, and Oracle Eloqua for campaign development and execution.
• Manage campaign workflows, audience segmentation, targeting, and customer journey automation.
• Perform campaign testing, quality assurance, and troubleshooting before deployment.
• Develop and optimize email marketing campaigns to improve engagement and conversion rates.
• Collaborate with marketing, technical, and business teams to understand campaign requirements.
• Work with HTML, CSS, and SQL for campaign customization, data management, and reporting.
• Monitor campaign performance and identify opportunities for continuous improvement.
• Ensure data accuracy, campaign compliance, and timely delivery of marketing communications.

Requirements:

• Strong experience in campaign management and marketing operations.
• Hands-on experience with Eloqua, Marketo, Adobe Campaign, or Oracle Eloqua.
• Knowledge of marketing automation and customer journey automation.
• Experience in campaign quality assurance and testing.
• Expertise in audience segmentation and targeting.
• Proficiency in email marketing.
• Working knowledge of SQL, HTML, and CSS.
• Strong analytical, communication, and problem-solving skills.
• Experience: 3-7 years of relevant experience.
• Education: Any graduate.