Business Development Specialist

Idea Clan; Panchkula; On-site; INR 600,000 - 1,200,000; Full time

Job summary

Idea Clan in India (Haryana region, Panchkula) is seeking a proactive Business Development Executive/Manager to manage advertiser and vendor relationships, identify scalable VSL offers, coordinate campaign execution, and contribute directly to revenue growth.

The role requires end-to-end onboarding, negotiations, and cross-functional collaboration across time zones, with emphasis on testing, scaling, and performance optimization.

Qualifications

• 2–5 years of experience in business development or performance marketing.
• Familiar with the VSL ecosystem, affiliate networks, advertisers and traffic sources.
• Ability to work in a high-velocity environment with urgent timelines and calls.
• Experience onboarding vendors, negotiating offers, and coordinating campaigns.
• Ownership from opportunity identification to campaign launch and revenue generation.
• Comfortable working across time zones and attending calls as required.
• Familiarity with Everflow, Tune, or similar tracking platforms.

Responsibilities

• Identify and onboard new advertisers, vendors, affiliate networks, and VSL offers
• Build and maintain strong relationships with existing partners
• Understand offer details including niche, GEO, payout, funnel, caps, compliance, and traffic restrictions
• Negotiate payouts, commercial terms, caps, exclusivity, and campaign conditions
• Coordinate with media buying, creative, tracking, and operations teams to test and launch campaigns on time
• Take end-to-end accountability for assigned vendors and offers—from onboarding to testing, optimization, scaling, and revenue contribution
• Monitor campaign performance and identify opportunities for improvement
• Follow up on pending requirements, approvals, payments, caps, creatives, and performance concerns
• Maintain accurate trackers, reports, communication records, and next-action updates
• Resolve vendor and campaign issues with urgency and escalating blockers quickly
• Conduct market research to identify new verticals, offers, competitors, traffic opportunities
• Contribute consistently toward revenue targets at individual, team, and department levels

Skills

Business development

Vendor management

Negotiation

Campaign coordination

End-to-end ownership

ROI analysis

Cross-functional collaboration

Time zone coordination

Proactive follow-up

Reporting and trackers

Tools

Everflow

Tune

Job description

Business Development Executive/Manager – VSL

We are looking for a proactive and result-oriented Business Development professional to manage advertiser and vendor relationships, identify scalable VSL offers, coordinate campaign execution, and contribute directly to revenue growth

Key Requirements

• 2–5 years of experience in Business Development, Affiliate Marketing, Performance Marketing, or a related field.
• Understanding of the VSL ecosystem, Nutra offers, affiliate networks, advertisers, and traffic sources.
• Ability to work in a high-velocity environment with urgent timelines, calls, and quick decision-making.
• Proven experience in vendor onboarding, offer negotiation, campaign coordination, and relationship management.
• Strong ownership of tasks from opportunity identification to campaign launch, scaling, and revenue generation.
• Comfortable working across different time zones and attending business calls when required.
• Familiarity with affiliate tracking platforms such as Everflow, Tune, or similar tools is preferred.

Role Responsibilities

• Identify and onboard new advertisers, vendors, affiliate networks, and VSL offers
• Build and maintain strong relationships with existing business partners.
• Understand offer details, including niche, GEO, payout, funnel, caps, compliance requirements, and traffic restrictions.
• Negotiate payouts, commercial terms, caps, exclusivity, and campaign conditions.
• Coordinate with media buying, creative, tracking, and operations teams to ensure campaigns are tested and launched on time.
• Take end-to-end accountability for assigned vendors and offers—not only onboarding links, but ensuring testing, optimization, scaling, and revenue contribution.
• Monitor campaign performance and identify opportunities for improvement and expansion.
• Follow up proactively on pending requirements, campaign approvals, payments, caps, creatives, and performance concerns.
• Maintain accurate trackers, reports, communication records, and next-action updates.
• Resolve vendor and campaign issues with urgency and escalating blockers without delay.
• Conduct market research to identify new verticals, offers, competitors, traffic opportunities, and industry trends.
• Contribute consistently toward individual, team, and departmental revenue targets.

Required Skill Sets

• Business development and revenue-generation mindset.
• Strong vendor and stakeholder management.
• Negotiation and commercial decision-making.
• Proactive approach with strong follow-up discipline.
• End-to-end ownership and accountability.
• Ability to prioritize and manage multiple campaigns simultaneously.
• Analytical understanding of campaign metrics, ROI, conversion rates, and profitability.
• Problem-solving and quick decision-making.
• Strong coordination and cross-functional collaboration.
• Accuracy in reporting, documentation, and tracker management.
• Adaptability, responsiveness, and ability to perform under pressure.

Ideal Candidate The ideal candidate should be proactive, commercially driven, responsive, and comfortable working in a fast-paced VSL environment. The role requires someone who can independently convert vendor relationships and business opportunities into live campaigns, scalable performance, and measurable revenue.