Business Development Representative

Satc Marketing; Gurugram District; Hybrid; INR 600,000 - 1,000,000; Full time

Job summary

Satc Marketing is seeking an energetic outbound SDR/BDR to drive lead generation and qualify UK/Europe prospects. You will rely on cold calling and live conversations to identify opportunities and book meetings with decision-makers.

The role requires excellent English communication, resilience, and the ability to work European hours. You will operate independently, manage a high-activity pipeline, and collaborate with teammates to optimize outreach strategies.

Qualifications

• Experience in outbound SDR/BDR, inside sales, business development, or lead generation roles.
• Hands-on experience with cold calling and live prospect conversations.
• Experience selling or prospecting into UK or Europe Markets.
• Excellent spoken and written English with clear, professional communication.
• Confidence speaking with UK and European prospects over the phone.
• Strong questioning and active-listening skills.
• Ability to handle objections and keep a cold conversation productive.
• Comfortable working independently and managing a high-activity outbound pipeline.
• Willingness to work European business hours.

Responsibilities

• Initiate and manage outbound calls to target prospects.
• Qualify leads and bookings for the sales funnel.
• Collaborate with marketing and sales teams to refine messaging.
• Maintain accurate and up-to-date prospect records in CRM.
• Aim for high-quality meetings rather than sheer call volume.

Skills

Cold calling

Lead generation

UK/Europe markets

English fluency

Prospecting conversations

Objection handling

Independent work

High activity outbound

European business hours

Tools

LinkedIn Sales Navigator

Apollo

Lusha

HubSpot

Salesforce

Job description

Must Have:

• Experience in an outbound SDR/BDR, inside sales, business development, or lead generation role.
• Hands-on experience with cold calling and live prospect conversations.
• Experience selling or prospecting into UK or Europe Markets.
• Excellent spoken and written English with clear, professional communication.
• Confidence speaking with UK and European prospects over the phone.
• Strong questioning and active-listening skills.
• Ability to handle objections and keep a cold conversation productive.
• Comfortable working independently and managing a high-activity outbound pipeline.
• Willingness to work European business hours.

Strong Advantage

• Experience in B2B services, recruitment, staffing, RPO, HR Tech, SaaS, or outsourcing.
• Experience selling to HR, Talent Acquisition, People, or business leaders.
• Experience with account mapping and identifying decision-makers, influencers, and internal champions.
• Familiarity with tools such as LinkedIn Sales Navigator, Apollo, Lusha, HubSpot, Salesforce, or similar platforms.
• 3+ years of BDR/SDR experience or a proven record of consistently achieving or exceeding meeting targets.
• Experience prospecting into UK/Ireland, Benelux, or Nordic markets.

We're looking for someone who:

• Is comfortable picking up the phone and starting conversations with people they've never spoken to before.
• Is curious about how businesses operate and asks thoughtful questions.
• Can identify a genuine business problem rather than simply pitching a service.
• Is resilient and comfortable hearing "no."
• Knows the difference between "activity and meaningful sales activity".
• Focuses on booking "quality meetings rather than simply maximizing meeting volume".
• Takes ownership of their pipeline and works well independently.
• Can adapt their messaging based on the market, prospect, and conversation.