Business Development Manager - Events

Flipspaces; Mumbai Suburban, Bengaluru, Delhi; Sur place; INR 900 000 - 1 500 000; Plein temps

Résumé du poste

Flipspaces is seeking a seasoned B2B Events Business Development leader to own the regional BD strategy end-to-end, from pre-event prospecting to post-event follow-up and closure. You will manage a team of BDEs, ensure multi-channel outreach, and drive pipeline and revenue outcomes through structured coaching and performance reviews.

You will engage senior decision-makers, coordinate with Marketing, and track funnel movement across pre-event, event, and post-event stages to forecast growth.

Qualifications

• 4–7 years in B2B BD or related roles.
• Experience in events-led BD or demand generation.
• Experience managing teams or leading a region.
• Proven outbound prospecting across multiple channels.
• Strong communication and stakeholder management skills.
• Comfort engaging senior decision-makers and CXOs.

Responsabilités

• Own regional pre-event BD strategy and execution.
• Identify target accounts and decision-makers; multi-channel outreach.
• Drive meetings and pre-logins; build account-level visibility.
• Lead on-ground BD execution during events; real-time qualification.
• Post-event follow-up and nurture to advance opportunities.
• Mentor BDEs; manage activity targets and pipeline reviews.
• Maintain regional dashboards and track funnel movement.

Connaissances

Outbound prospecting

CRM discipline

Lead qualification

Communication & negotiation

Stakeholder management

Team management

Outils

CRM software

Description du poste

About the role :

The BDM Events owns the regional Events Business Development function end to end pre-event prospecting and outreach, on-ground lead management, post-event follow-up, meeting conversion, and pipeline progression through to closure. This is a revenue-accountable BD leadership role, not an event operations role: the mandate is measurable pipeline and business outcomes, delivered through a managed team.

Key Responsibilities:

Pre-Event Business Development

• Own the regional pre-event BD strategy and execution
• Use event databases to identify target companies, accounts, personas and decision-makers.
• Drive structured, multi-channel outbound calling, email, LinkedIn, and build personalized outreach for priority accounts.
• Ensure adequate prospect coverage and engagement ahead of every event, in coordination with Marketing.
• Drive pre-event meetings and pre-logins, and build account-level visibility into engagement and opportunity potential.

During the Event

• Lead regional BD execution on-ground.
• Ensure effective lead capture, real-time qualification (Hot / Warm / Cold) and accurate categorization.
• Personally engage senior decision-makers and high-value prospects.
• Drive immediate follow-up and meetings wherever possible during the event.

Post-Event Conversion

• Own the complete post-event follow-up process across Hot, Warm and Cold segments.
• Build structured nurture journeys and drive meeting booking, confirmation and pre-login/login completion.
• Track opportunity progression through the funnel and partner with Sales on qualified handovers, contributing directly to closure.

Team Management

• Manage and mentor BDEs within the region; set daily, weekly and event-wise activity and outcome targets.
• Run regular pipeline and performance reviews; coach on prospecting, messaging, qualification and follow-up.
• Identify performance gaps, implement corrective actions and build a high-accountability, high-activity culture.

Reporting & Analytics

• Maintain accurate regional dashboards and trackers across pre-event, event and post-event stages.
• Track funnel movement from lead meeting login opportunity closure.
• Analyze event-wise and regional performance, identify leakage points, and report forecasts to leadership.

Desired Candidate's Skills:

• 4-7 years in B2B Business Development, Inside Sales, Events-led BD or Demand Generation; team management experience preferred.
• Strong outbound prospecting across cold calling, email, LinkedIn and multi-channel outreach.
• Solid grasp of lead qualification and sales funnels; comfortable engaging senior decision-makers and CXOs.
• Strong communication, negotiation and stakeholder-management skills; highly data-driven and target-oriented.
• Strong CRM discipline and ability to operate in a fast-paced, high-accountability environment.
• Background in commercial real estate, workplace, interiors, design-build, SaaS or similar B2B environments is a plus.