Business Development Manager

Mahindra And Mahindra Ltd.; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Mahindra And Mahindra Ltd. is seeking a Business Development Manager / New Age Sales Manager to drive data-led decision-making, enhance sales productivity, and champion digital transformation across the zone.

You will partner with the Zonal Manager to push analytics, dashboards, and performance governance, enabling strategic growth opportunities. The role requires experience in automotive/retail strategy, proficiency in BI tools, and the ability to present insights in executive reviews.

Qualifications

• MBA and BE degree are preferred.
• 8–10 years of experience in Automotive/Retail strategy.
• Strong analytics with BI tools and data storytelling.

Responsibilities

• Act as the single source of truth for zonal data, dashboards, and performance reporting.
• Provide actionable insights on territory performance gaps, distributor opportunities, and market trends.
• Support field sales with analytics, reporting, trackers, and automation to improve productivity.
• Drive digital transformation and adoption of CRM and analytics platforms across the zone.

Skills

Sales & Distribution Management

Business Performance Management

Sales Analytics

Commercial Acumen

Market Development

Advanced Microsoft Excel

Power BI

Tableau

PowerPoint & Data Storytelling

SAP / ERP Systems

CRM Platforms

Digital Adoption & Change Management

Analytical Thinking

Communication Skills

Creative Thinking

Education

MBA

Bachelor of Engineering

Tools

Power BI

Tableau

SAP ERP

CRM Systems

Job description

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The Business Development Manager (BDM) / New Age Sales Manager will serve as the analytics and business effectiveness partner to the Zonal Manager. The role is responsible for driving data-led decision-making, enhancing sales productivity, identifying growth opportunities, strengthening performance governance, and championing digital transformation initiatives across the zone.

The incumbent will act as the single point of contact for business analytics, performance tracking, market insights, sales effectiveness, and adoption of digital tools to improve business outcomes.

Key Responsibilities

1. Business Analytics & Performance Management

• Act as the single source of truth for all zonal business data, analytics, dashboards, and performance reporting.
• Monitor and analyze key business KPIs including: Primary Sales, Secondary Sales, Product-wise Performance, Distributor Performance. Market Development Initiatives, Retail Growth Drivers, Retailer & Mechanic Loyalty Programs, Digital Adoption Metrics and Sales Team Productivity Indicators
• Develop and continuously enhance business dashboards to enable real-time decision making.
• Ensure accuracy and integrity of business data through regular validation and reconciliation with Head Office reports.
• Proactively identify performance gaps, key trends, risks, and growth opportunities through data-driven insights.

2. Strategic Decision Support to Zonal Manager

• Partner closely with the Zonal Manager in driving business performance and growth initiatives.
• Provide actionable insights on: Territory-wise performance gaps, Distributor opportunities, Category and product interventions, Market opportunities, Emerging business trends and Competitive developments
• Facilitate structured monthly, quarterly, and annual business reviews.
• Create performance scorecards, management dashboards, review decks, and executive presentations.
• Support strategic planning and execution of business priorities for the zone.

3. Sales Productivity & Capability Enablement

• Provide analytical support to field sales teams through meaningful reporting, visualization, and insight generation.
• Design and deploy tools, trackers, and automated reports to improve field team effectiveness.
• Enable sales teams to Review territory performance, Track target achievement, Evaluate distributor effectiveness, Monitor retailer coverage and Identify opportunity pockets and growth levers
• Minimize manual reporting efforts by increasing automation and self-service analytics.

4. Digital Transformation & Technology Adoption

• Serve as the zonal champion for digital transformation initiatives.
• Collaborate with IT, Digital, Analytics, and Sales Excellence teams for: Business requirement gathering, User acceptance testing (UAT) and Deployment and adoption of digital solutions
• Drive implementation and adoption of sales automation, CRM, and analytics platforms.
• Support capability building initiatives focused on analytics, digital tools, and technology-driven decision making.

Preferred Industries

Retailing

Retail

Education Qualification

MBA; Bachelor of Engineering

General Experience

8 to 10Years of experience in Automotive / Retail strategy require

Critical Experience

Desired Competencies

Business & Functional Skills

• Strong understanding of Sales & Distribution Management
• Business Performance Management
• Sales Analytics and Insight Generation
• Commercial Acumen
• Market Development
• Advanced Microsoft Excel
• Power BI / Tableau / Business Intelligence Platforms
• PowerPoint & Data Storytelling
• SAP / ERP Systems
• CRM Platforms
• Digital Adoption & Change Management

Analytical Skills

• Data Analysis & Interpretation
• Business Forecasting
• Trend Identification
• Problem Solving
• Opportunity Identification
• Data-driven Decision Making

System Generated Core Skills

Analytical Thinking

Communication Skills

Creative Thinking

System Generated Secondary Skills

Job Segment: Engineer, Automotive, Engineering