MEDIA BUZZ
Integrated Marketing | Out-of-Home (OOH) Advertising | Ahmedabad
JOB DESCRIPTION: SALES MANAGER INTEGRATED MARKETING (OOH FOCUS)
Job Title: Sales Manager Integrated Marketing (OOH)
Department: Sales & Business Development
Company: Media Buzz
Location: Ahmedabad, Gujarat
Experience: 2+ years (OOH industry preferred)
Employment Type: Full-Time, Permanent
Reports To: Sales Head / Business Head
Industry: Advertising / OOH / Integrated Marketing
ABOUT MEDIA BUZZ
Media Buzz is an Ahmedabad-based integrated marketing and advertising company specializing in Out-of-Home (OOH) media solutions, including hoardings, billboards, transit media, unipoles, digital OOH, and experiential branding. We partner with brands to deliver high-impact, on-ground visibility across Ahmedabad, Gujarat, and beyond. As we continue to expand our client base and media inventory, we are looking for a driven and personable Sales Manager to grow our OOH sales vertical.
ROLE OVERVIEW
The Sales Manager Integrated Marketing (OOH) will be responsible for driving revenue growth through the sale of OOH advertising spaces and integrated marketing solutions. This role requires a strong understanding of the OOH media landscape, excellent client relationship skills, and a proven ability to identify, pitch, and close advertising deals with brands, agencies, and direct clients. The ideal candidate is a self-starter who thrives in a target-driven, client-facing environment.
KEY RESPONSIBILITIES
- Identify and generate new business opportunities for OOH advertising inventory (hoardings, unipoles, gantries, transit media, digital OOH, etc.) across Ahmedabad and surrounding markets.
- Build, manage, and grow a robust sales pipeline by prospecting corporate clients, advertising agencies, media planners, and direct brand owners.
- Achieve and exceed monthly, quarterly, and annual sales targets and revenue goals set by the management.
- Develop customized OOH media proposals and integrated marketing packages based on client objectives, budget, and target audience.
- Conduct client meetings, site visits, and presentations to showcase available inventory and pitch tailored advertising solutions.
- Negotiate rates, contracts, and terms with clients and agencies while maintaining healthy profit margins for the company.
- Maintain and update the inventory availability sheet in coordination with the operations team, ensuring accurate site information is shared with clients.
- Build long-term relationships with existing clients to ensure repeat business, renewals, and referrals.
- Coordinate with the operations, creative, and mounting teams to ensure smooth campaign execution post-sale.
- Track competitor activity, pricing, and new site launches in the OOH space to stay ahead of market trends.
- Prepare regular sales reports, forecasts, and MIS for management review.
- Represent Media Buzz at industry events, exhibitions, and networking forums to enhance brand visibility and generate leads.
- Ensure timely collection of payments and resolve any billing or client servicing issues in coordination with the accounts team.
KEY REQUIREMENTS
- Bachelor's degree in Marketing, Business Administration, Mass Communication, or a related field (MBA preferred but not mandatory).
- Minimum 2+ years of experience in sales, with prior experience in the OOH advertising industry strongly preferred.
- Solid understanding of OOH media formats hoardings, unipoles, gantries, bus shelters, transit branding, and digital OOH.
- Proven track record of meeting or exceeding sales targets in a media, advertising, or related B2B sales role.
- Strong network of contacts among advertising agencies, media planners, and corporate clients in Ahmedabad/Gujarat will be a significant advantage.
- Excellent communication, negotiation, and interpersonal skills.
- Confident presenter with the ability to build rapport with senior stakeholders and decision-makers.
- Self-motivated, target-driven, and comfortable working with revenue-based KPIs.
- Proficiency in MS Office (Excel, PowerPoint) for proposal-making and reporting; familiarity with CRM tools is a plus.
- Willingness to travel locally for site visits, client meetings, and market surveys.
- Own two-wheeler/vehicle preferred for local travel across Ahmedabad.
PREFERRED SKILLS
- Prior experience working with an OOH media owner, advertising agency, or integrated marketing firm.
- Existing relationships with brand marketing teams, media buying agencies, or local business owners.
- Understanding of campaign planning, GRPs/impressions, and OOH measurement/impact metrics.
- Ability to cross-sell integrated marketing services (print, digital, activation, radio, etc.) alongside OOH.
WHAT WE OFFER
- Competitive fixed salary plus performance-linked incentives and commissions.
- Opportunity to work with a growing, well-established OOH brand in Ahmedabad.
- Exposure to a diverse portfolio of premium OOH sites and integrated marketing projects.
- A collaborative, fast-paced work environment with genuine career growth opportunities.
- Support from an experienced operations, creative, and servicing team to ensure client success.