Business Development Associate

HPS LAB DESIGNS PVT LTD (Ajjas); Maharashtra; On-site; INR 1,400,000 - 1,800,000; Full time

Job summary

Ajjas (HPS Lab Designs Pvt. Ltd.) is expanding its battery IoT vertical and seeks a proactive Key Account Manager to drive commercial growth across OEMs and energy storage providers. You will prospect, qualify, demonstrate, pilot, and convert pilots into contracts while co-selling with the founding team.

You will travel across India to build relationships, anchor pilots, and close multi-year deals. A strong background in B2B sales, account management, and CRM usage is required.

Qualifications

• Must have B2B enterprise sales or account management experience in battery or energy storage sectors.
• Outcome-driven: measure pipeline converted and revenue closed.
• Consultative, problem-first sales style with rigorous qualification.
• Willingness to travel across India for client visits and field deployments.
• Strong written and verbal communication, capable in boardroom discussions.

Responsibilities

• Build and manage a named-account pipeline across battery OEMs, pack manufacturers, and energy storage providers.
• Run structured discovery calls to identify operational problems before pitching.
• Deliver live platform demonstrations to stakeholders in operations, supply chain, and technology.
• Close pilots into commercial contracts and own the expansion within live accounts.
• Provide market intelligence feedback to product and strategy teams.

Skills

B2B enterprise sales

Account management

Business development

Battery/energy storage

Travel awareness

Strong communication

Self-starter

CRM experience

Tools

CRM

Job description

Key Account Manager — Battery IoT

B2B Enterprise Sales Mumbai / Travel Required ₹14–18L Fixed + Variable (Total ₹28–36L)

About Ajjas

Ajjas (HPS Lab Designs Pvt. Ltd.) is a connected-asset IoT company based in Navi Mumbai. We build the hardware, write the firmware, and run the data platform — so nothing gets lost in translation between the device in the field and the dashboard on your desk.

In our battery IoT vertical, we track battery packs for OEMs and energy storage players, enabling warranty odometry, health monitoring, and theft prevention on distributed battery assets. It's a commercially active vertical with paying clients that needs focused expansion. That's where you come in.

We are a small, focused team working with mid-market and enterprise clients. You will work directly with the founding team.

The Role

We are hiring a Key Account Manager (KAM) to drive commercial expansion of our battery IoT vertical. You will be scaling existing deployments and landing new logos with battery OEMs, pack manufacturers, and energy storage providers.

This is a field-intensive, founder-coached role. You will prospect, qualify, run product demonstrations, anchor pilots, and convert pilots into commercial contracts. The founding team will co-sell with you on key accounts and provide full technical support — your job is to move deals forward consistently and close.

What You Will DoProspecting & Pipeline

• Build and manage a named-account pipeline across battery OEMs, pack manufacturers, and energy storage providers.
• Generate qualified meetings through referrals, warm introductions, industry networks, and LinkedIn — not spray-and-pray cold outreach.
• Attend relevant battery and energy storage trade events, industry associations, and OEM factory visits to build relationships and generate leads.

Discovery & Qualification

• Run structured discovery calls to identify the real operational problem — warranty fraud, theft, compliance — before pitching.
• Qualify rigorously against budget, decision authority, timeline, and technical feasibility before investing in a pilot.

Demonstrations & Pilots

• Deliver live platform demonstrations to operations, supply chain, and technology stakeholders.
• Anchor every pilot to a Mutual Success Matrix — agreed success metrics, review timelines, and escalation contacts — so the proof of concept has a defined path to a commercial decision.
• Coordinate hardware deployment, field visits, and dashboard access with the internal team during pilots.

Closing & Expansion

• Own the commercial proposal and close the first contract on pilot accounts.
• Identify and pursue expansion opportunities on live accounts — additional SKUs, product lines, or geographies.
• Hand off to Customer Success post-onboarding while retaining the senior commercial relationship.

Market Intelligence

• Feed back insights on competitor products, OEM roadmaps, and client requirements to the product and strategy teams.

Must-Have

• Experience in B2B enterprise sales, account management, or business development — battery or energy storage industry background strongly preferred.
• Outcomes-driven: you measure yourself by pipeline converted and revenue closed, not by calls made or emails sent.
• Consultative, problem-first sales style — you ask before you pitch, and you qualify hard before you invest time.
• Willingness to travel for client visits, OEM factory calls, and field deployments across India.
• Strong written and verbal communication — crisp follow-up emails, comfortable in a boardroom with a VP.
• Self-starter who manages a pipeline without daily supervision.

Strong Plus

• Existing relationships with procurement, supply chain, or engineering contacts at battery OEMs or energy storage providers.
• Familiarity with proof-of-concept / pilot-driven enterprise sales cycles.
• Experience using a CRM (any) for pipeline and activity…