Where U Elevate is looking for a highly motivated and relationship-driven Business Development Associate to join our Partnerships Team. The role focuses on building strategic relationships with colleges, universities, faculty leaders, Training & Placement Cells, and student communities to drive institutional partnerships, academic collaborations, and student engagement initiatives.
The ideal candidate will have a strong understanding of the higher education ecosystem, excellent stakeholder management skills, and a proven track record in academic outreach, business development, partnerships, or campus engagement.
Key Responsibilities
Academic Partnership Development
- Identify, approach, and establish relationships with colleges, universities, academic institutions, Training & Placement Offices, Career Services teams, and faculty members.
- Develop and execute strategies to onboard new academic partners across India.
- Drive institutional partnerships for innovation programs, hackathons, hiring initiatives, competitions, bootcamps, and industry-academia collaborations.
Outreach & Relationship Management
- Conduct meetings, presentations, webinars, and workshops with academic stakeholders to showcase Where U Elevate's offerings.
- Build long-term relationships with decision-makers including Directors, Deans, HODs, Placement Officers, and faculty coordinators.
- Maintain regular engagement with existing partner institutions to ensure high satisfaction and retention.
Program & Student Engagement
- Collaborate with academic partners to execute student engagement programs such as hackathons, innovation challenges, bootcamps, competitions, leadership forums, and career initiatives.
- Design strategies to maximize student participation and institutional involvement.
- Support campus activation initiatives through student ambassadors and academic communities.
- Coordinate end-to-end execution of MoUs, partnership agreements, and joint initiatives.
- Work closely with internal teams to ensure successful delivery of commitments made to partner institutions.
- Identify opportunities for deeper collaboration and revenue generation through academic partnerships.
- Research trends in higher education, employability, industry-academia engagement, and skilling initiatives.
- Analyze competitor activities and identify new partnership opportunities.
- Develop expansion plans for new geographies, institutions, and academic segments.
Reporting & CRM Management
- Maintain accurate records of outreach activities, meetings, partnerships, and engagement metrics.
- Track KPIs related to institutional onboarding, partnership growth, program participation, and revenue contribution.
- Prepare regular reports and insights for leadership review.
Required Qualifications
- Bachelor's or Master's degree in Business Administration, Marketing, Communications, Education, or a related field.
- 2-5 years of experience in Academia Relations, University Partnerships, Institutional Sales, Education Business Development, Campus Engagement, or related roles.
- Strong network within colleges, universities, placement cells, or academic ecosystems is highly preferred.
- Excellent communication, presentation, negotiation, and stakeholder management skills.
- Proven ability to manage multiple partnerships and projects simultaneously.
- Comfortable with travel for institutional meetings, conferences, and academic events.
Preferred Skills
- Experience working with EdTech, Skilling, Recruitment, Employability, Innovation, Startup Ecosystem, or Higher Education organizations.
- Familiarity with CRM tools, lead management systems, and partnership tracking.
- Strong analytical and reporting capabilities.
- Ability to work independently in a fast-paced startup environment.
Success Metrics
- Number of academic institutions onboarded.
- Quality and depth of strategic partnerships created.
- Student participation and engagement numbers.
- Partnership retention and expansion rate.
- Revenue contribution through academic collaborations.
- Successful execution of academic programs and initiatives.
Compensation
- Competitive salary based on experience.
- Performance-linked incentives.
- Opportunity to work closely with industry leaders, academic institutions, startups, corporates, and government bodies.
- High-growth career path within the organization.