Brand Experience Manager (Visual Merchandiser)

AMPM; Dadri; On-site; INR 700,000 - 1,100,000; Full time

Job summary

AMPM is seeking a Visual Merchandiser Manager to elevate in-store and retail experiences across its luxury fashion network. The role demands a strong aesthetic sensibility, hands-on execution, and brand consistency across all touchpoints.

The ideal candidate will drive VM across multiple stores, design seasonal guidelines, coordinate with marketing and design teams, and lead store audits to maintain premium presentation standards. This position reports to the brand/retail leadership in India.

Qualifications

• 4-5 years of experience in Visual Merchandising, preferably in luxury, premium fashion, or lifestyle brands.
• Bachelor's degree in Fashion Communication or related field.
• Strong understanding of luxury retail aesthetics and customer experience.
• Experience working across multiple stores or retail formats is preferred.

Responsibilities

• Lead visual merchandising execution across stores in alignment with AMPM's luxury aesthetic.
• Design and implement seasonal VM guidelines, display concepts, and styling directions.
• Ensure consistency in product presentation, fixtures, styling, props, lighting, and storytelling across stores.
• Create elevated retail experiences that enhance customer engagement and brand perception.
• Develop window displays and in-store focal points aligned with seasonal campaigns and launches.
• Style mannequins, displays, and product layouts based on collection stories and customer behavior.
• Ensure effective product zoning and category placement to maximize visual impact and sales.
• Maintain high standards of store presentation and luxury detailing.
• Coordinate with retail and design teams for product launches and seasonal changes.
• Work closely with marketing, retail, and design teams to align VM with campaigns and brand direction.
• Develop visual mockups, layouts, and presentations for VM planning.
• Support photoshoots, exhibitions, events, and retail activations from a visual styling perspective.
• Coordinate with vendors for props, branding materials, signage, and installations.
• Conduct regular store audits to ensure VM standards and execution quality.
• Train and guide store teams on VM standards and maintenance.
• Maintain VM calendars, checklists, and execution timelines.
• Identify opportunities to improve customer experience and retail presentation.

Skills

Visual Merchandising

Brand Experience

Aesthetic Sense

Creative

Customer Psychology

Education

Bachelor's degree in Fashion Communication

Job description

AMPM is looking for a creative, detail-oriented, and brand-conscious Visual Merchandiser Manager to elevate the in-store and retail experience across our growing luxury fashion network.

This role is ideal for someone who understands how visual storytelling, space design, styling, and customer psychology come together to create a premium luxury experience. The ideal candidate should have a strong aesthetic sensibility, hands‑on execution capability, and the ability to maintain brand consistency across all retail touchpoints.

At AMPM, visual merchandising is not just about display - it is about creating an emotional and aspirational customer journey aligned with our luxury brand philosophy.

Key Responsibilities:

Visual Merchandising & Brand Experience

• Lead visual merchandising execution across stores in alignment with AMPM's luxury aesthetic
• Design and implement seasonal VM guidelines, display concepts, and styling directions
• Ensure consistency in product presentation, fixtures, styling, props, lighting, and storytelling across stores
• Create elevated retail experiences that enhance customer engagement and brand perception
• Develop window displays and in-store focal points aligned with seasonal campaigns and launches

Store Styling & Product Presentation

• Style mannequins, displays, and product layouts based on collection stories and customer behavior
• Ensure effective product zoning and category placement to maximize visual impact and sales
• Maintain high standards of store presentation and luxury detailing
• Coordinate with retail and design teams for product launches and seasonal changes

Creative Coordination & Execution

• Work closely with marketing, retail, and design teams to align VM with campaigns and brand direction
• Develop visual mockups, layouts, and presentations for VM planning
• Support photoshoots, exhibitions, events, and retail activations from a visual styling perspective
• Coordinate with vendors for props, branding materials, signage, and installations

Process & Store Audits

• Conduct regular store audits to ensure VM standards and execution quality
• Train and guide store teams on VM standards and maintenance
• Maintain VM calendars, checklists, and execution timelines
• Identify opportunities to improve customer experience and retail presentation

Requirements

• 4-5 years of experience in Visual Merchandising, preferable in luxury, premium fashion, or lifestyle brands
• Bachelor's degree in Fashion Communication or related field
• Strong understanding of luxury retail aesthetics and customer experience
• Experience working across multiple stores or retail formats is preferred