Brand Executive

Narayana Health; Bengaluru; On-site; INR 420,000 - 640,000; Full time

Job summary

Narayana Health in Bengaluru is seeking a Brand Executive to drive integrated brand and marketing initiatives across channels, coordinating with internal teams and agencies to ensure consistent brand communication.

You will support campaign execution, develop compelling content and assets, and help measure performance with brand metrics, staying updated on trends to improve campaign effectiveness. 2–3 years in brand marketing is preferred.

Qualifications

• 2–3 years of brand marketing experience.
• Hands-on experience with advertising, branding, or digital agencies.
• Excellent written and verbal communication skills.

Responsibilities

• Coordinate with internal stakeholders to deliver brand communications on time.
• Work with creative, content, design, media, and production teams to execute campaigns.
• Develop marketing content and assets aligned with brand identities.
• Maintain brand assets for consistency across materials.
• Support planning and execution of campaigns, events, and promotions.
• Monitor campaigns and report performance using brand metrics.
• Coordinate with Finance and Purchase for approvals and payments.
• Stay updated on marketing trends and best practices.

Skills

Brand marketing

Campaign management

Agency collaboration

Content coordination

Education

Graduate/Postgraduate in Marketing/Communications

Job description

As a Brand Executive, you will play a key role in executing integrated brand and marketing initiatives that strengthen Narayana Health's brand presence across multiple channels. You will work closely with internal stakeholders, creative partners, agencies, and cross-functional teams to ensure consistent brand communication, support campaign execution, and help deliver impactful marketing initiatives.

Education

• Graduate or Postgraduate in Marketing, Communications, Advertising, Mass Media, or a related discipline

Experience

• 2–3 years of experience in brand marketing, marketing communications, or campaign management
• Hands‑on experience working with advertising, branding, creative, or digital agencies

Key Responsibilities

• Coordinate with internal stakeholders to understand marketing requirements and ensure timely delivery of brand communication initiatives
• Work closely with creative, content, design, media, and production agencies to execute integrated marketing campaign
• Develop and coordinate compelling marketing content and creative assets aligned with the brand identities.
• Maintain and manage brand assets to ensure consistency across all marketing and communication materials.
• Support the planning and execution of marketing campaigns, events, and promotional initiatives
• Monitor campaign performance and prepare reports using key marketing and brand metrics to measure effectiveness
• Coordinate with Finance and Purchase teams to ensure timely processing of approvals, vendor documentation, and payments
• Stay updated on emerging marketing trends, digital platforms, and best practices to continuously improve campaign effectiveness

Key Skills

• Excellent written and verbal communication skills
• Ability to manage multiple projects while meeting deadlines
• Hands‑on experience working with advertising, branding, creative, or digital agencies
• Strong attention to detail and execution excellence
• Collaborative mindset with the ability to work across functions.

At Narayana Health, you'll have the opportunity to work on impactful campaigns for one of India's most trusted healthcare brands, collaborate with diverse teams and leading agencies, and contribute to meaningful initiatives that improve healthcare access and awareness for millions.

If you're passionate about brand building, storytelling, and marketing execution, we'd love to hear from you!