B2B App Marketing Executive

Dermatouch; Ahmedabad District; On-site; INR 600,000 - 900,000; Full time

Job summary

Dermatouch in Ahmedabad is seeking a marketing professional to drive adoption and usage of the B2B ordering app among retailers and distributors. You will focus on increasing downloads, registrations, and active users, and onboard new business customers through demos.

Plan and execute app promotion campaigns with the sales team, track engagement, and collect feedback to improve the app. Strong relationship management is essential for building channel partner loyalty and sustained usage.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• 2–4 years of experience in B2B marketing, app marketing, or customer acquisition.
• Strong communication and relationship management skills.
• Basic understanding of app marketing, CRM tools, and digital campaigns.

Responsibilities

• Drive adoption and usage of the company's B2B ordering app among retailers and distributors.
• Increase app downloads, registrations, and active users.
• Conduct product demos and onboard new business customers.
• Plan and execute app promotion campaigns with the sales team.
• Track app performance, user engagement, and provide customer feedback to improve the app.
• Build strong relationships with channel partners to encourage regular app usage.

Skills

Communication

Relationship management

Digital campaigns

CRM tools

Education

Bachelor's degree in Marketing/Business

Tools

CRM tools

Job description

• Drive adoption and usage of the company's B2B ordering app among retailers and distributors.
  
• Increase app downloads, registrations, and active users.
  
• Conduct product demos and onboard new business customers.
  
• Plan and execute app promotion campaigns with the sales team.
  
• Track app performance, user engagement, and provide customer feedback to improve the app.
  
• Build strong relationships with channel partners to encourage regular app usage.
  

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
  
• 2–4 years of experience in B2B marketing, app marketing, or customer acquisition.
  
• Strong communication and relationship management skills.
  
• Basic understanding of app marketing, CRM tools, and digital campaigns.
  
• Experience in FMCG, D2C, or distribution businesses is preferred.