Associate - Social Media and content management

Golden Opportunities; Chennai District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Golden Opportunities in Chennai, India seeks a senior specialist in social media and digital marketing to shape content strategy and drive audience growth.

You will monitor trends and conversations, analyze performance, and translate insights into actionable campaigns while collaborating with stakeholders across the business. With 7+ years of experience and strong storytelling, you will own content plans and measure impact to improve channel performance in a fast-paced environment.

Qualifications

• 7+ years in social media, digital marketing, communications, and content strategy.
• Strong analytical, storytelling, and presentation skills.
• Experience monitoring social conversations, trends, competitors, partners, and reputational risks.
• Ability to translate data into actionable recommendations.

Responsibilities

• Lead social media and content strategy with strong analytics and storytelling.
• Monitor conversations, trends, competitors, and reputational risks.
• Translate data into recommendations to improve content and channels.
• Develop data-driven content themes and editorial plans aligned with priorities.
• Analyze performance and provide periodic reports.

Skills

Social media leadership

Job description

Roles and Responsibilities:

• Expertise in social media, digital marketing, communications, content strategy with strong analytical, writing, storytelling, presentation, stakeholder, and project management skills.
• Monitor social conversations, trends, competitors, partners, and industry developments and identify audience interests, opportunities, and reputational risks.
• Translate social listening and performance data into clear recommendations that improve content effectiveness, audience growth, and channel strategy.
• Develop data and insight-led content themes, organic social campaigns, editorial opportunities, storytelling frameworks, and content plans aligned with business priorities.
• Analyze channel, content, campaign, audience, and engagement performance to identify actionable trends and provide reports periodically.

Key Skillset:

• 7+ years in social media, digital marketing, communications, content strategy, monitor social conversations and trends and provide business insights.