Associate - Product & Revenue Strategy (Contractual)

Jiostar; Mumbai; Hybrid; INR 900.000 - 1.200.000; Vollzeit

Zusammenfassung

Jiostar seeks a strategic professional to lead revenue initiatives for its advertising channels in Mumbai. You will work with advertisers, client teams and sales to tailor monetization strategies and drive revenue growth.

Role involves market analysis, deal pitching, budgeting, and BI reporting to support sales decisions. MBA with 2+ years in strategy or consulting is preferred.

Qualifikationen

• MBA with 2+ years of post-qualification experience, preferably from business consulting/strategy background.

Aufgaben

• Implementing the revenue strategy for the channel basis channel objectives, budget for the year, market scenario, competition, etc. to ensure the sales organization achieves overall revenue target
• Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities
• Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre
• Building an understanding of the industry and clients through industry reports, trends, articles, BARC data to know plans of our key clients and categories to pre-empt the sales team for proactive pitching
• Analyse market trends, Media performance versus Brand parameters and other critical trends
• Support creation of pitch and evaluation of the pitch of annual deals
• Engage with sales teams for ensuring revenue rationalization by tracking the funnel/pipeline for a healthy business and designing attractive packages for them to take to the market
• Providing frontline support through reporting and analytics - Equipping the sales team with data insights so they can handle queries from clients and media planners/buyers with confidence
• Evolve constantly on current methodologies & tools to incorporate new approaches to advertisers & sponsors
• Work on comprehensive presentations for reviews as required
• BI & Other Qualitative/Quantitative Reports -Generating relevant reports proactively using BI, BARC and other tools to enable sales team with relevant data points

Kenntnisse

Planning & organising

Influencing skills

Result orientation

Negotiation skills

Ausbildung

MBA

Jobbeschreibung

Role & responsibilities

Strategic / Policy related KRAs

• Implementing the revenue strategy for the channel basis channel objectives, budget for the year, market scenario, competition, etc. to ensure the sales organization achieves overall revenue target
• Develop deeper insight and understanding of the dynamic market requirements through advertiser/client interaction, propose solutions more suited to client needs, hence resulting in better monetization of advertising opportunities
• Facilitate client and brand-wise spend monitoring on each channel in the cluster and on corresponding competitive channels, and evaluate competitive channel performance within and outside genre

Operational / Process / Technology related KRAs

• Building an understanding of the industry and clients through industry reports, trends, articles, BARC data to know plans of our key clients and categories to pre-empt the sales team for proactive pitching.
• Analyse market trends, Media performance versus Brand parameters and other critical trends.
• Support creation of pitch and evaluation of the pitch of annual deals
• Engage with sales teams for ensuring revenue rationalization by tracking the funnel/pipeline for a healthy business and designing attractive packages for them to take to the market.
• Providing frontline support through reporting and analytics - Equipping the sales team with data insights so they can handle queries from clients and media planners/buyers with confidence.
• Evolve constantly on current methodologies & tools to incorporate new approaches to advertisers & sponsors
• Work on comprehensive presentations for reviews as required
• BI & Other Qualitative/Quantitative Reports -Generating relevant reports proactively using BI, BARC and other tools to enable sales team with relevant data points

Financial Accountability / Commercial Impact

• Execute impact/ non FCT elements that convert to higher revenue generation
• Work with finance and PRS lead to develop annual budgets for respective channels as per company goals
• Support creation of annual deals & monthly deals, monitoring channel performance within & outside Genre
• Identify & highlight opportunities to CSP/ RH/CH

Skills & Attributes for success -

Business Acumen

• Planning and organizing
• Influencing Skills
• Result Orientation
• Negotiation Skills

Preferred Education & Experience -

MBA With 2+ years of post-qualification experience, preferably from Business consulting/ strategy background