Associate Product Manager

Sova Health; Gurugram District; On-site; INR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Direct exposure to founders

Build 0 to 1 and 1 to 10 products

Fast-paced learning across CRM, automa

tion, health-tech, and D2C

Job summary

Sova Health in Gurugram is hiring an Associate Product Manager to build systems across CRM, automations, IVR, WhatsApp, and customer journeys. You will own product execution, translate business needs into PRDs and wireframes, and collaborate with engineering, operations, CX, and marketing.

You should have 2+ years in product, growth, CRM or automation, with hands-on CRM experience (LeadSquared preferred), API familiarity, and WhatsApp automation know-how.

Qualifications

• 2+ years of experience in Product, Growth, CRM, or Automation roles.
• Hands-on experience with CRM systems (LeadSquared preferred).
• Understanding of APIs and ability to work with JSON payloads.
• WhatsApp automation/campaign execution experience is mandatory.
• Experience with n8n, Exotel, or IVR systems is a strong plus.
• Exposure to Martech tools is a plus.
• Experience working with D2C / Shopify brands is a plus.
• Strong problem-solving skills and a can-do, owner mindset.
• Ability to work directly with founders and cross-functional teams in a fast-paced environment.

Responsibilities

• Own product roadmap execution across CRM, internal tools, and user journeys.
• Translate business requirements into clear PRDs, user stories, flows, and wireframes.
• Work closely with engineering (external), operations, CX, and marketing teams to deliver on timelines.
• Manage and optimize lead funnels, automations, and workflows (LeadSquared preferred).
• Maintain CRM hygiene, stage transitions, and automations end-to-end.
• Solve operational issues around routing, lead duplication, task creation, and notifications.
• Build automation flows using N8N (preferred) or similar tools.
• Understand API payloads, headers, endpoints, and webhook integrations.
• Create lightweight scripts/tools when needed.
• Experience with Exotel, call routing, IVR setup, and call analytics is a plus.
• Manage inbound/outbound call workflows with the CX & Sales teams.
• Experience working with D2C or Shopify stores is a strong plus.
• Understanding of checkout flows, subscription logic, and post-purchase journeys is beneficial.

Skills

CRM

Automation

Product management

Tools

LeadSquared

Exotel

n8n

Job description

About Sova Health

Sova Health is India’s fastest-growing precision gut-health startup, building cutting-edge solutions across diagnostics, personalized nutrition, and D2C wellness. We combine health science, AI, and automation to deliver an end-to-end experience that genuinely transforms customer outcomes.

Location

Gurugram

Work Mode

Office/ Onsite

Reporting To

Founder

About Sova Health

We are now hiring an Associate Product Manager who can build systems, scale operations, and own product execution across CRM, automations, IVR, WhatsApp, and customer journeys. If you love solving real problems, moving fast, and working closely with the founder, this role is for you.

Role Overview

You will be responsible for driving product workflows across CRM, call systems, and internal tooling. This role requires someone who understands APIs, can build scrappy MVPs, love automations, and thrives in a fast-paced, high-energy environment.

Key Responsibilities

• Own product roadmap execution across CRM, internal tools, and user journeys.
• Translate business requirements into clear PRDs, user stories, flows, and wireframes.
• Work closely with engineering (external), operations, CX, and marketing teams to deliver on timelines.

CRM & Lead Management

• Manage and optimize lead funnels, automations, and workflows (Zoconut and LeadSquared preferred).
• Maintain CRM hygiene, stage transitions, and automations end-to-end.
• Solve operational issues around routing, lead duplication, task creation, and notifications.

Automation & API Integrations

• Build automation flows using N8N (preferred) or similar tools.
• Understand API payloads, headers, endpoints, and webhook integrations.
• Create lightweight scripts/tools when needed.

Call & IVR Systems

• Experience with Exotel, call routing, IVR setup, and call analytics is a plus.
• Manage inbound/outbound call workflows with the CX & Sales teams.

D2C & Shopify Ecosystem

• Experience working with D2C or Shopify stores is a strong plus.
• Understanding of checkout flows, subscription logic, and post-purchase journeys is beneficial.

Requirements

• 2+ years of experience in Product, Growth, CRM, or Automation roles.
• Hands-on experience with CRM systems (LeadSquared preferred).
• Understanding of APIs and ability to work with JSON payloads.
• WhatsApp automation/campaign execution experience is mandatory.
• Experience with n8n, Exotel, or IVR systems is a strong plus.
• Exposure to Martech tools is a plus.
• Experience working with D2C / Shopify brands is a plus.
• Strong problem-solving skills and a can-do, owner mindset.
• Ability to work directly with founders and cross-functional teams in a fast-paced environment.

What You’ll Get

• High ownership & direct exposure to founders.
• Opportunity to build and scale 0 to 1 and 1 to 10 products.
• Work in a fast-paced environment with immense learning across CRM, automation, health-tech, and D2C.
• The ability to shape key systems and customer journeys at a rapidly growing startup.

Skills: crm,automation,product management