Assistant Sales Manager - West

sfHawk; Maharashtra; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

sfHawk is seeking a driven sales professional with 4–7 years in B2B IIoT-related solutions to drive new business, expand territory presence, and manage key accounts in the West Indian market.

You will lead from lead generation to post-sales collaboration, applying deep knowledge of automation and digital transformation to tailor solutions for clients in manufacturing and related sectors.

Qualifications

• 4–7 years of experience in B2B sales, preferably in Industrial IoT, automation, or industrial technology solutions.
• Proven track record in selling IIoT solutions, SaaS platforms, automation software, or smart factory solutions.
• Strong understanding of manufacturing operations, Industry 4.0, predictive maintenance, remote monitoring, and digital transformation.

Responsibilities

• Identify and engage potential customers in manufacturing, automotive, oil & gas, energy, and other industrial sectors for IIoT solutions.
• Develop and execute a territory-specific sales strategy to expand market presence.
• Generate leads, schedule meetings, and conduct product demos to showcase IIoT solutions.

Skills

B2B sales

IIoT solutions selling

SaaS platforms

negotiation

presentation skills

travel readiness

Education

Engineering background (B.E./B.Tech) in Electronics/Instrumentation/Mechanical/CS

Tools

CRM tools

Job description

This role requires a strong understanding of Industrial IoT (IIoT), smart factory solutions, automation, and digital transformation in manufacturing. The ideal candidate will be responsible for new business development, client acquisition, account management, and revenue generation from customers in the West Indian market.

Key Responsibilities:

Sales & Business Development

• Identify and engage potential customers in manufacturing, automotive, oil & gas, energy, and other industrial sectors for IIoT solutions.
• Develop and execute a territory-specific sales strategy to expand market presence.
• Generate leads, schedule meetings, and conduct product demos to showcase IIoT solutions.
• Convert prospects into long-term clients by understanding their pain points and offering Standard/tailored IoT solutions.
• Meet and exceed sales targets, revenue goals, and market penetration KPIs.
• Build and maintain strong relationships with key decision-makers (CXOs, Plant Heads, IT Managers, etc.).
• Work closely with technical teams to provide IIoT solutions based on customer needs.
• Ensure seamless post-sales support and account management for long-term business growth.
• Identify upsell and cross-sell opportunities for existing accounts.

Market Research & Competitor Analysis

• Stay updated on market trends, competitor offerings, and emerging IIoT technologies.
• Provide feedback to the product and marketing teams to refine offerings and improve value propositions.
• Represent the company at industry conferences, trade shows, and networking events to enhance brand visibility.
• Maintain accurate records of sales activities using CRM tools and provide weekly/monthly sales reports to management.

Required Skills & Qualifications:

• 4-7 years of experience in B2B sales, preferably in Industrial IoT, automation, or industrial technology solutions.
• Proven track record in selling IIoT solutions, SaaS platforms, automation software, or smart factory solutions.
• Strong understanding of manufacturing operations, Industry 4.0, predictive maintenance, remote monitoring, and digital transformation.
• Excellent communication, negotiation, and presentation skills.
• Ability to analyse customer pain points and propose tailored technology solutions.
• Willingness to travel extensively across the West region for client meetings and industry events.

Preferred Qualifications:

• Experience working with PLC/SCADA, IoT analytics.
• Knowledge of industrial communication protocols such as Modbus, OPC UA, and MTConnect.
• Prior experience in selling to large manufacturing plants, automotive OEMs or smart factories.
• Engineering background (B.E/B. Tech in Electronics, Instrumentation, Mechanical, or Computer Science) is a plus.

For more information, please visit our website and social media pages.

• Website: www.sfHawk.com
• Instagram: Smarter Factory Solutions (@sfhawk_)