Assistant Manager - Marketing

Rentokil Initial; Maharashtra; On-site; INR 1,200,000 - 1,500,000; Full time

Job summary

A leading pest control service provider is seeking an experienced Assistant Manager – Products Marketing to support marketing activities and collaborate with internal teams. The ideal candidate has an MBA in Marketing and 7-9 years of relevant experience, particularly in product marketing. Responsibilities include managing product launches, coordinating marketing materials, and conducting market research. This role offers full-time employment and involves engagement with external stakeholders.

Qualifications

• 7-9 years of relevant overall experience is required.
• Minimum 4-6 years of experience in product or brand marketing.
• Experience in agency/vendor management for creative and production deliverables.

Responsibilities

• Support end-to-end marketing activities including product launches.
• Coordinate development of packaging and marketing collaterals.
• Conduct market research and share insights for decision making.

Skills

Strong conceptual and solution-oriented thinking

Independent & detail-oriented work style

Exceptional coordination and project management abilities

Strong organisational skills

Stakeholder Management

Education

MBA/PGDM in Marketing

Tools

Excel

PowerPoint

Google Sheets/Slides

Job description

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About Rentokil PCI

Rentokil PCI is India's leading pest control service provider and a Rentokil Initial brand. Formed in 2017 through a joint venture between Pest Control India and Rentokil, it operates across 300 locations, aiming to set new standards in customer service. The company focuses on industry‑leading operations through best practices, innovation, and digital technologies. In 2024, Rentokil PCI strengthened its market leadership by acquiring HiCare, expanding its services and footprint further.

About the Role

The Assistant Manager – Products Marketing will be responsible for providing marketing support and operations for the Products Sales Division. The incumbent will report to the Senior Manager – Products Marketing and work as part of a multi‑functional team, collaborating with internal teams and external stakeholders.

Job Responsibilities

• Support end‑to‑end marketing activities including product launches, relaunches, go‑to‑market planning, and execution.
• Coordinate development of packaging, artworks, claims, KLDs and all related approvals with internal teams.
• Manage the creation and deployment of marketing collaterals, POP/POSM, brochures, training material and sales communication.
• Work closely with regional sales teams to understand requirements and provide timely marketing support for retail, B2B and on‑ground activities.
• Assist in planning and executing promotional schemes, trade activations, consumer activations, events, exhibitions and sales‑driving initiatives.
• Conduct basic market research, competitor tracking, pricing checks and share insights for decision making.
• Coordinate with vendors for artwork development, printing, fabrication, sourcing of promotional materials and ensure timely delivery.
• Track marketing spends, ensure efficient budget utilisation and support the budgeting process for marketing projects.
• Collaborate with cross‑functional teams (R&D, Ops, Supply Chain, Procurement, Finance, Legal, Quality) to drive innovation projects and ensure timely project closures.
• Support digital and e‑commerce listings through coordination of content, creatives, product information and marketing support where required.
• Prepare product presentations, internal decks, reports and performance summaries for management reviews.
• Ensure adherence to compliance, regulatory, and legal/metrology requirements related to packaging and claims.
• Maintain strong follow‑ups, documentation and project tracking to ensure smooth execution across all marketing initiatives.

Key Result Areas

• Product Launch & Relaunch Execution
• Marketing Collateral Development & Readiness
• Sales Channel Support & Activation
• Compliance Adherence
• Market Intelligence
• Digital Content & E‑commerce Enablement

Competencies (Skills Essential To The Role)

• Strong conceptual and solution‑oriented thinking.
• Independent & detail‑oriented work style with strong follow‑through.
• Exceptional coordination and project management abilities.
• Strong organisational skills with multi‑tasking skills.
• Stakeholder Management

Requirements

• MBA/PGDM in Marketing with 7‑9 years of relevant overall experience.
• Equivalent professional experience without formal qualifications may also be considered.
• Minimum 4‑6 years of hands‑on experience in a product or brand marketing role (preferably in a FMCG/ fast‑paced environment).
• Experience in agency/vendor management for creative and production deliverables.
• Excellent verbal, written and editing proficiency.
• Proficiency in Excel and PowerPoint with solid data‑analysis ability; familiarity with Google Sheets/Slides is a plus.
• Should have knowledge of digital marketing concepts, including SEO, SEM, website content and analytics.

Benefits

Role Type: Individual Contributor

Internal team collaboration

External stakeholders engagement

Seniority level

Mid‑Senior level

Employment type

Full‑time

Job function

Marketing

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