Assistant Manager - Marketing (E - Commerce )

Rentokil Initial; Mumbai; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Rentokil PCI is seeking an Assistant Manager - Marketing (E-Commerce) to drive daily online marketing for the Mumbai store. You will manage digital campaigns, PPC, email, social media, and content strategy while coordinating with cross-functional teams for seamless operations.

The role reports to Head – Ecommerce Business and requires strong analytics, CMS/SEO skills, and hands-on leadership in an ecommerce setup.

Qualifications

• Proven experience in ecommerce platforms and digital marketing.
• Experience with AMS and performance marketing.
• Strong analytical and leadership abilities.

Responsibilities

• Develop and execute digital marketing strategy for online store.
• Oversee paid advertising (PPC), email, social media, content marketing.
• Optimize website UX, navigation and conversion rates.
• Monitor KPIs and report insights to guide decisions.
• Manage product catalog, pricing and promotions online.
• Collaborate with IT, sales and logistics for inventory & fulfillment.

Skills

eCommerce platforms

Digital marketing

AMS

Performance marketing

Education

MBA/PGDM preferred

Graduate with ecommerce experience

Tools

Shopify

Magento

CMS

SEO/SEM tools

Job description

Designation - Assistant Manager - Marketing (E - Commerce )
Location - Mumbai (Goregaon W)
Qualification - Any Graduate

5 Days Working

About Rentokil PCI

Rentokil PCI is the leading pest control service provider in India. A Rentokil Initial brand, Rentokil PCI was formed in 2017 through a joint venture (JV) between Pest Control India, the number one pest control company in India, and Rentokil, the world’s leading pest control brand. Rentokil PCI aims to set new standards for customer service having operations across 300 locations in India.

For more details: www.pci-hicare.com

About the Role:

An e-commerce marketing manager isresponsible for the day-to-day marketing activites of an e-commerce business, including the development, management, and optimization of the online store

The person will report to the Head – Ecommerce Business. The incumbent will have to work as part of a multi-functional team and this involves collaboration with the internal team and external stakeholders.

Job Responsibilities:

Digital Marketing Strategy: Develop and execute comprehensive marketing strategies to increase online traffic and boost sales.

Campaign Management: Oversee paid advertising (PPC), email marketing, social media strategies, and content marketing to drive customer acquisition and retention.

Website Optimization: Enhance site functionality, navigation, and UX to optimize conversion rates.

Analytics and Reporting: Monitor KPIs (traffic, conversion rates, AOV, ROAS) using analytics tools, preparing reports to guide strategic decisions.

Product Merchandising: Manage the online product catalog, pricing, and promotions to maximize visibility.

Cross-functional Collaboration: Work with IT, sales, and logistics teams to ensure seamless inventory management and order fulfillment.

Competencies (Skills essential to the role):

Experience: Proven experience in eCommerce platforms (e.g., Shopify, Magento) and digital marketing, AMS, Performance Marketing

Analytical Skills: Strong ability to analyse customer behaviour data, create, and refine strategies.

Technical Knowledge: Familiarity with SEO/SEM best practices, web analytics tools, and CMS.

Leadership: Ability to lead teams, manage budgets, and oversee project timelines.

Customer life time value: Monitoring and improving customer lifetime value (CLV) can help keep customers coming back and boost brand loyalty and revenue

Educational Qualification / Other Requirement:

Any MBA/PGDM is preferred or any Graduate with upto 4 years experience in Ecommerce

Good vocal & written communication skills.