Assistant Manager- Marketing

IHFL; Gurugram District; On-site; INR 600,000 - 1,200,000; Full time

Job summary

IHFL is seeking a marketing professional to develop and execute campaigns across digital, print, and on-ground channels. You will coordinate with creative, media, and event agencies to deliver timely assets and monitor campaign performance, market trends, and competitor activities.

The role involves managing content on social media, website, and email marketing, supporting product launches and brand promotions, and preparing reports for internal stakeholders.

Qualifications

• Bachelor's degree in marketing or related field; MBA preferred.
• 3 years marketing experience in corporate or agency setting.
• Proficiency in digital marketing tools, analytics platforms, and MS Office.
• Knowledge of branding, campaign management, and customer engagement strategies.

Responsibilities

• Assist in developing and executing marketing campaigns across digital, print, and on-ground channels.
• Coordinate with creative, media, and event agencies for timely delivery of marketing assets.
• Monitor and analyse campaign performance, market trends, and competitor activities.
• Manage content and engagement on digital platforms including social media, website, and email marketing.
• Support product launches, brand promotions, and customer engagement initiatives.
• Prepare marketing reports, presentations, and dashboards for internal stakeholders.

Skills

Digital marketing

Analytics

MS Office

Branding

Campaign management

Education

Bachelor's degree in marketing

MBA preferred

Tools

Google Analytics

Facebook Ads

LinkedIn Campaign Manager

Job description

Role & Responsibilities:

• Assist in developing and executing marketing campaigns across digital, print, and on-ground channels.
• Coordinate with creative, media, and event agencies for timely delivery of marketing assets.
• Monitor and analyse campaign performance, market trends, and competitor activities.
• Manage content and engagement on digital platforms including social media, website, and email marketing.
• Support product launches, brand promotions, and customer engagement initiatives.
• Prepare marketing reports, presentations, and dashboards for internal stakeholders.

Qualification and Skills:

• Bachelor's degree in marketing, Business, or related field (MBA preferred).
• 3 years of experience in marketing, preferably in a corporate or agency setting.
• Proficiency in digital marketing tools, analytics platforms, and MS Office.
• Knowledge of branding, campaign management, and customer engagement strategies.

Behavioral & Functional Competencies:

• Creativity & Innovation: Brings fresh ideas to campaigns and brand communication.
• Collaboration: Works effectively with cross-functional teams and external partners.
• Analytical Thinking: Uses data to evaluate performance and guide decisions.
• Communication: Strong verbal and written communication skills.
• Time Management: Manages multiple projects and meets deadlines efficiently.