Area Sales Manager (Karnataka)

Greenspaceherbs; Bengaluru; On-site; INR 500,000 - 750,000; Full time

Job summary

Greenspace Herbs in Bengaluru, Karnataka is seeking an Area Sales Manager to drive growth across GT, MT, and key retail partners. The role requires strong distributor management, market development, and execution excellence.

You will lead sales strategies for Personal Care, Cosmetics, Herbal, and Wellness ranges, manage distributors, monitor performance, and collaborate with marketing and supply chain to ensure stock availability and on-time launches.

Qualifications

• Bachelor0a0degree in Business, Marketing, Pharmacy, Life Sciences or related field.
• MBA preferred for seniority and growth potential.
• 58 years of sales experience in Personal Care, Cosmetics, Herbal, Ayurveda, Nutraceuticals, FMCG, or consumer healthcare.

Responsibilities

• Drive achievement of monthly, quarterly, and annual sales targets in Karnataka.
• Develop and execute GT/MT and distributor strategies to increase market share.
• Appoint, develop and manage distributors, super stockists and channel partners.
• Lead market development, route planning and retail visibility across channels.
• Collaborate with marketing and supply chain to ensure product launches and stock availability.
• Monitor distributor performance and drive profitability.

Skills

General Trade

Modern Trade

Distributor Management

Personal Care

Cosmetics

FMCG

Herbal

Nutraceuticals

Healthcare

Team Leadership

Education

Bachelora057a0Business or Marketing

Life Sciences or Pharmacy (preferred)

Tools

Excel

PowerPoint

ERP

CRM

Job description

About Greenspace Herbs

Greenspace Herbs is a science-driven organization specializing in Ayurvedic, Herbal Extracts, Nutraceuticals, Personal Care, Cosmetics, and Wellness products. We are committed to delivering innovative, high-quality products through research, sustainability, and customer-centric solutions.
We are looking for a dynamic Area Sales Manager to drive business growth, strengthen channel partnerships, and expand our market presence across Karnataka.

Role Purpose

The Area Sales Manager will be responsible for driving sales performance, distributor management, market development, key account management, and execution excellence across the assigned territory. The role requires strong expertise in General Trade (GT), Modern Trade (MT), Personal Care, Cosmetics, Herbal, Nutraceutical, or FMCG sales.

Key Responsibilities

Sales & Business Development

• Drive achievement of monthly, quarterly, and annual primary and secondary sales targets.
• Develop and execute sales strategies to increase market share across Karnataka.
• Identify new business opportunities and appoint distributors, super stockists, dealers, and retail partners.
• Execute Go-to-Market (GTM) strategies for new product launches.
• Expand market penetration across General Trade, Modern Trade, Pharmacy, Cosmetic Stores, Wellness Chains, and Institutional Business.
• Drive business growth for Greenspace’s Personal Care, Cosmetic, Herbal, and Wellness product portfolio.
• Appoint, develop, and manage distributors, super distributors, wholesalers, and channel partners.
• Monitor distributor performance, inventory, sales, collections, and profitability.
• Ensure optimum stock availability and effective inventory management.
• Conduct distributor business reviews and implement corrective actions where required.
• Build strong relationships with distributors, retailers, and key customers. Market Development & Territory Management
• Develop new markets and strengthen existing distribution networks.
• Ensure effective beat planning, route coverage, and retail visibility.
• Conduct regular market visits to monitor execution and identify growth opportunities.
• Increase product placement, visibility, and market penetration.
• Drive merchandising activities and in-store branding initiatives.
• Monitor competitor activities, pricing, promotional schemes, and market intelligence.

Key Account Management

• Manage relationships with Modern Trade accounts, Pharmacy Chains, Cosmetic Retailers, Wellness Stores, and Institutional customers.
• Negotiate commercial agreements and promotional activities.
• Ensure timely execution of customer-specific programs and product launches.
• Drive business expansion with key accounts.
• Ensure timely collection of outstanding payments and adherence to credit policies.
• Monitor sales forecasts, inventory planning, and stock movement.
• Coordinate with Supply Chain and Customer Service for order fulfilment.
• Resolve distributor and customer grievances promptly.

Team Management

• Lead, mentor, and support Sales Officers, Territory Sales Executives, Promoters, Merchandisers, and Distributor Sales Representatives.
• Conduct regular field coaching and performance reviews.
• Monitor KPIs and ensure achievement of sales objectives.

Marketing & Brand Execution

• Ensure effective execution of promotional campaigns, consumer activations, product demonstrations, exhibitions, and trade events.
• Coordinate with the Marketing team for branding initiatives and new product launches.
• Maintain high standards of visual merchandising and in-store execution.

Reporting & Compliance

• Submit Daily Sales Reports (DSR), Weekly Business Reviews, and Monthly Sales Reports.
• Share market intelligence, competitor analysis, pricing updates, and customer feedback.
• Ensure timely submission of TA/DA claims and expense reports.
• Maintain compliance with company policies, sales processes, and reporting systems.

Key Performance Indicators (KPIs)

• Primary Sales Achievement
• Secondary Sales Growth
• Monthly Revenue Achievement
• Collection Efficiency
• Market Coverage
• Numeric & Weighted Distribution
• Outlet Expansion
• Product Availability
• Retail Visibility
• Customer Satisfaction
• Team Performance

Required Skills

• Strong knowledge of General Trade, Modern Trade, and Distributor Management.
• Experience in Personal Care, Cosmetics, FMCG, Herbal, Nutraceutical, Healthcare, or OTC products.
• Excellent negotiation, presentation, and communication skills.
• Strong analytical and problem-solving abilities.
• Market planning and territory management expertise.
• Proficiency in Microsoft Excel, PowerPoint, ERP, CRM, and sales reporting tools.
• Ability to lead and motivate sales teams.

Preferred Candidate Profile

• Bachelor’s degree in Business, Marketing, Pharmacy, Life Sciences, or a related field. MBA is preferred.
• 5–8 years of sales experience, preferably in Personal Care, Cosmetics, Herbal, Ayurveda, Nutraceuticals, FMCG, or nsumer Healthcare.
• Strong network within Karnataka’s General Trade and Modern Trade markets.
• Experience managing distributors, super stockists, pharmacy chains, cosmetic retailers, and wellness outlets.
• Demonstrated success in launching new products and expanding markets.
• Willingness to travel extensively across Karnataka.

Preferred Industry Background

Candidates from organizations such as:

• Lotus Herbals
• Mamaearth
• Wow Skin Science
• Dabur
• Emami
• Vicco
• CavinKare
• VLCC
• The Derma Co.
• Minimalist
• Plum
• Or similar Personal Care, Cosmetics, Herbal, Wellness, Nutraceutical, or FMCG companies.

This version is tailored specifically for Greenspace Herbs, with emphasis on Ayurvedic, herbal, personal care, cosmetic, and wellness products, while remaining broad enough to attract candidates from relevant FMCG and consumer healthcare backgrounds.
Interested candidates can share their profiles with:
Email – [e-mail] / [e-mail]
8123598674

We deliver clinically validated Energized Active Supplement Ingredients (EASI) TM by leveraging AI, Quantum Chemistry and Ayurveda

HNS Nutra LLC, No.8, 100 Ryan Street , South Plainfield , NJ -07080