Area Sales Manager-Delhi/NCR

MBG Card; Dadri; On-site; INR 900,000 - 1,500,000; Full time

Job summary

MBG Card is hiring an experienced Area Sales Manager to lead the Delhi-NCR regional field sales division, heading an expanding team of 4–6 Team Leads and 25–40 Field BD Executives targeting MSMEs, clinics, retailers, and corporate traders.

You will drive territory strategy, track monthly revenue forecasts, and mentor frontline leaders to optimise CAC and onboarding turnaround. This role requires hands-on leadership across multiple hubs to sustain growth and performance.

Responsibilities

• Territory & Quota Strategy: Structure macro-zones, assign contiguous pincode beats, set progressive sales targets, and deliver monthly revenue forecasts.
• Second-Line Leadership: Manage, mentor, and evaluate Team Leads; review daily beat health, joint-closing ratios, and team productivity scorecards.
• Ground Rigor & Audits: Conduct weekly field visits across zone base hubs to audit pipeline authenticity and merchant satisfaction.
• Attrition & Capacity Management: Maintain an active hiring buffer in coordination with HR to ensure zero territory vacancy across all sales zones.
• Unit Economics: Optimize CAC against monthly merchant subscription value and onboarding turnaround time.

Job description

We are hiring an experienced Area Sales Manager (ASM) to lead our Delhi NCR regional field sales division. You will head an expanding field sales organization comprising 4 to 6 Team Leads and 25 to 40 Field BD Executives targeting MSMEs, clinics, retailers, and corporate traders.

Roles & Responsibilities:

• Territory & Quota Strategy: Structure macro-zones, assign contiguous pincode beats, set progressive sales targets, and deliver monthly revenue forecasts.
• Second-Line Leadership: Manage, mentor, and evaluate Team Leads; review daily beat health, joint-closing ratios, and team productivity scorecards.
• Ground Rigor & Audits: Conduct weekly field visits across zone base hubs to audit pipeline authenticity and merchant satisfaction.
• Attrition & Capacity Management: Maintain an active hiring buffer in coordination with HR to ensure zero territory vacancy across all sales zones.
• Unit Economics: Optimize Customer Acquisition Cost (CAC) against monthly merchant subscription value and onboarding turnaround time.