Job Summary
The Area Sales Manager will be responsible for managing and driving sales operations within a defined geographic area. With 6 to 8 years of experience in the FMCG (Bakery) industry, the individual will lead a team to achieve sales targets, expand market presence, and maintain strong relationships with key customers and distributors.
Key Responsibilities
- - Develop and execute sales strategies to meet or exceed sales targets for the assigned area.
- - Manage and motivate the sales team, including recruitment, training, and performance evaluation.
- - Identify growth opportunities by understanding market trends, customer needs, and competitor activities.
- - Build and maintain strong relationships with distributors, wholesalers, retailers, and key accounts.
- - Monitor and analyze sales performance, prepare reports, and present insights to senior management.
- - Ensure effective implementation of promotional campaigns and product launches.
- - Coordinate with marketing, supply chain, and other internal departments to ensure smooth sales operations.
- - Resolve customer complaints and issues promptly to maintain a high level of customer satisfaction.
- - Conduct regular field visits to evaluate sales team performance and market conditions.
- - Implement cost-effective plans to optimize distribution and increase market penetration.
Qualifications and Experience
- - Bachelors degree, or a related field.
- - 6 to 8 years of proven experience in sales within the FMCG sector, preferably managing teams.
- - Strong knowledge of sales techniques, distribution channels, and market dynamics in FMCG.
- - Excellent leadership, communication, and negotiation skills.
- - Ability to analyze sales data and market trends for strategic decision-making.
- - Willingness to travel extensively within the assigned territory.
Skills
- - Strong networking skills with the ability to build and maintain long-term business relationships.
- - Results-driven with a customer-focused approach.