Area Sales Manager

Nestasia; Kolkata District; Presencial; INR 450.000 - 650.000; Jornada completa

Descripción de la vacante

New Leaf Retail Technologies Private Limited in Kolkata is seeking a dynamic Area Sales Manager (ASM) to lead General Trade in the city. The role focuses on distributor management, field execution, and driving growth across Home & Kitchen categories.

You will build networks, monitor retailer visibility, and coordinate trade promotions while traveling within the territory to meet monthly and quarterly targets.

Formación

• Experience in General Trade, preferably Home & Kitchen categories.
• Proven ability to manage distributor networks.
• Strong target-driven sales track record.
• Excellent communication and negotiation skills.
• Willingness to travel extensively within the territory.
• Self-motivated and proactive with a results focus.

Responsabilidades

• Build, appoint, and manage a distributor network in Kolkata.
• Coordinate with distributors on stock, order planning, and payments.
• Drive primary and secondary sales to achieve targets.
• Conduct market visits to monitor retailer coverage and competitor activity.
• Execute in-store promotions, merchandising, and activation at retail.
• Ensure implementation of trade schemes and promotions.
• Track stock movement and minimize stockouts.
• Provide regular sales reports and market feedback to management.

Conocimientos

Distributor handling

Retail sales execution

Target achievement

Communication

Travel readiness

Self-motivated

Descripción del empleo

JOB TITLE ASM – GENERAL TRADE

LOCATION KOLKATA

REPORTS TO DIRECTOR

Job Summary

We are looking for a dynamic and result-driven Area Sales Manager (ASM) to manage and expand our General Trade business in Kolkata. This is primarily a field-based role requiring strong market execution, distributor management, and retail-level engagement to drive sales growth for our Home & Kitchen product range.

Duties and responsibilities

• Build, appoint, and manage a strong distributor network across the assigned territory/City
• Ensure effective coordination with distributors on stock availability, order planning, and timely payments
• Drive primary and secondary sales to achieve monthly and quarterly targets
• Conduct regular market visits to monitor retailer coverage, visibility, and competitor activity
• Execute in-store promotions, merchandising, and activation activities at the retail level
• Ensure proper implementation of trade schemes and promotional campaigns
• Track stock movement and minimize out-of-stock situations in the market
• Develop strong relationships with distributors, retailers, and key trade partners
• Provide regular sales reports, market feedback, and insights to the management team

Desired Candidate Profile

• 5–8 years of experience in General Trade, preferably in Home & Kitchen categories
• Strong understanding of distributor handling and retail sales execution
• Proven ability to meet sales targets and expand market presence
• Good communication, negotiation, and interpersonal skills
• Willingness to travel extensively within the assigned territory
• Self-motivated, proactive, and result-oriented