Area Sales Manager

Emami; Hyderabad; On-site; INR 900,000 - 1,300,000; Full time

Job summary

Emami in Hyderabad is seeking a seasoned FMCG sales leader to drive targets and expand market share across the territory. You will execute GT Go-To-Market plans, manage distributors and stockists, and oversee a field force to improve coverage and efficiency.

The role demands hands-on leadership to launch products, run brand activations, monitor competitors, and coordinate depots while optimizing settlements. You will mentor Sales Executives and Market Reporters to achieve ambitious growth.

Qualifications

• 10-15 years of FMCG sales experience, including at least 2 years as ASM in Personal Care (General Trade)
• Proven TOT negotiations, claims management, and sales forecasting skills
• MBA/PGDM in Marketing, Sales, or Business Management
• Trade Marketing experience preferred

Responsibilities

• Drive sales targets & market share in your assigned territory
• Execute Go-To-Market plans and improve outlet coverage & distribution efficiency
• Manage distributors, retailers, and stockiest while enhancing field force capability
• Lead product launches, brand activations, and trade schemes
• Monitor competition, analyze market trends, and provide strategic inputs
• Ensure depot coordination, stock hygiene, and damage claim settlements
• Motivate and manage a team of Sales Executives and Market Reporters.

Skills

FMCG sales experience

ASM experience

TOT negotiations

claims management

sales forecasting

MBA/PGDM Marketing

Trade Marketing

Education

MBA/PGDM in Marketing

Job description

Role & responsibilities

• Drive sales targets & market share in your assigned territory
• Execute Go-To-Market plans and improve outlet coverage & distribution efficiency
• Manage distributors, retailers, and stockiest while enhancing field force capability
• Lead product launches, brand activations, and trade schemes
• Monitor competition, analyze market trends, and provide strategic inputs
• Ensure depot coordination, stock hygiene, and damage claim settlements
• Motivate and manage a team of Sales Executives and Market Reporters.

Preferred candidate profile

• 10-15 years of FMCG sales experience, including at least 2 Years as an ASM in Personal Care (General Trade) • Proven expertise in TOT negotiations, claims management, and sales forecasting • MBA/PGDM in Marketing, Sales, or Business Management • Trade Marketing experience preferred.