Area Sales Manager

Hamilton Housewares; Bengaluru; On-site; INR 300,000 - 600,000; Full time

Job summary

Hamilton Housewares in Bengaluru invites applications for a Frontline Sales role focused on Primary sales targets and dealer/distributor coordination. You will visit dealers, support market initiatives, and work with in-house and distributor teams to drive availability and shelf presence.

The role requires hands-on field experience, ability to analyze dealer performance, coordinate supply, and push market share growth through effective on-ground execution and collaboration with marketing efforts.

Qualifications

• Bachelor's degree or diploma in a relevant field.
• Experience in frontline sales or retail distribution is preferred.
• Ability to analyze sales data and drive execution on ground.

Responsibilities

• Achieve primary sales targets on monthly/quarterly/annual basis.
• Coordinate in-house and distributor teams to meet business needs.
• Visit dealers, service distribution base, and provide solutions.

Skills

Field sales

Distributor mgmt

Dealer visits

Sales analysis

Team guidance

Education

Bachelor's degree or diploma

Tools

Bizom

Job description

To achieve Primary sales as per the sales target set on monthly/Qtrly/Annual basis.

• To achieve collection targets set on month-on-month.
• Managing the inhouse & Distributors team, and guide them to deliver as per the business needs.
• Make visits to dealers either alone or along with team members as per the beat plan and service the distribution base and meet their needs by providing solutions.
• To enhance the shelf space at retail outlets.
• Support marketing initiatives and BTL activities
• Monitor and analyze the Bizom of his team to identify the gap in Order Vs Availability.
• Monitor and analyze the DMS to identify the dealer performance growth & degrowth in totality and category wise, month Vs Month and Vs Last year.
• Providing needed MIS and other information to the Sales coordinators and team.
• Highlighting any issues that the retailer is facing if beyond his/her limits.
• Coordinating between distributor and retailer any supply chain issues or order fulfillment.
• Update on competitor activities and other ground level developments in the territory and channel.
• To ensure the availability, visibility, displays of our entire range of our products. To ensure the market vigilance to update knowledge about any new changes/entries/exists etc.
• Handling new product launch & tracking business and Market share.
• Drive the business to grow in both directions - Width & Depth