AREA SALES HEAD

Genericart Medicine; Rajkot; On-site; INR 400,000 - 600,000; Full time

Job summary

Genericart Medicine is seeking an Area Sales Head (ASH) to drive franchise recruitment and market growth across assigned cities or districts. You will identify prospects, onboard partners, and oversee Franchise Development Managers to ensure early-stage activation.

You will lead field sales, present opportunities, and close registrations while expanding the franchise network in the Rajkot region. This full-time role requires strong negotiation and leadership in a pharma/ FMCG context.

Qualifications

• 4–8 years of sales or franchise recruitment experience.
• Experience in Pharma, FMCG, Retail, Distribution, Cement, or franchise businesses.
• Strong presentation, negotiation, and closing skills.
• Extensive field sales experience.
• Graduate in any discipline; MBA in Sales & Marketing preferred.

Responsibilities

• Generate franchise leads and convert them into franchise partners.
• Conduct franchise opportunity presentations.
• Close franchise registrations.
• Identify new locations for expansion and increase market penetration.
• Coordinate onboarding and shop openings with FDM; ensure timely activation.
• Supervise Franchise Development Managers and ensure onboarding quality.

Skills

Franchise recruitment

Dealer development

Sales

Presentation

Negotiation

Closing

Field sales

Education

Bachelor's degree (Graduate in any discipline)

MBA in Sales & Marketing preferred

Job description

Location

RAJKOT (GUJARAT)

Industry Preference

PHARMA, FMCG, CEMENT, FRANCHISE RECRUITMENT, DEALER OR DISTRIBUTION DEVELOPMENT

Education

GRADUATE IN ANY DISCIPLINE (MBA IN SALES & MARKETING PREFERRED)

Experience

4-8 YEARS yrs

Salary Range

4 LPA to 6 LPA

Office Time

10:00AM - 07:00PM

Employment Type

FULL TIME

Contact Details

Phone[phone]

[e-mail]

Role Overview

The Area Sales Head (ASH) is responsible for franchise recruitment and market expansion across assigned cities or districts.

The role focuses on identifying franchise prospects, converting them into franchise partners, and ensuring successful onboarding and early-stage business activation.

The ASH also manages Franchise Development Managers (FDM) responsible for onboarding new franchise stores.

Key Responsibilities

Franchise Recruitment

• Generate franchise leads and convert them into franchise partners
• Conduct franchise opportunity presentations
• Close franchise registrations

Territory Expansion

• Identify new locations for franchise expansion
• Increase market penetration across assigned territory

Franchise Onboarding

• Coordinate onboarding and shop opening with FDM
• Ensure franchise activation within defined timelines

Early Business Activation

• Ensure welcome stock placement
• Monitor early-stage franchise performance

Team Leadership

• Supervise Franchise Development Managers
• Ensure onboarding execution quality

Ideal Candidate Profile

• 4-8 years experience in sales, dealer development, or franchise recruitment
• Experience in Pharma, FMCG, Retail, Distribution, Cement, or Franchise businesses
• Strong presentation, negotiation, and closing skills
• Comfortable with extensive field sales