Area Sales Executive FMCG

Live Connections; Mysuru; On-site; INR 630,000 - 770,000; Full time

Job summary

Live Connections in Mysore is seeking an Area Sales Executive to drive primary and secondary sales across the Mysore, Mandya and Chamarajanagar territory. You will manage dealers, distributors, retailers and execute sales plans to grow distribution and expand market reach.

The role involves route planning, market visits, and reporting on sales performance, stock movement and competitive trends to meet targets.

Qualifications

• Experience in selling within a defined territory.
• Dealer and distributor management experience required.
• Strong channel sales and market expansion skills.
• Market mapping and outlet development experience in retail networks.

Responsibilities

• Achieve primary and secondary sales targets in the assigned territory.
• Develop and maintain strong relationships with dealers, distributors and retailers.
• Expand distribution and identify new market opportunities.
• Conduct regular market visits and ensure effective outlet coverage.
• Execute sales plans, schemes and promotions.
• Monitor product availability and stock movement to meet market needs.
• Plan routes and beats to maximise market coverage.
• Track competitor activities and market trends.
• Generate regular sales and market reports.
• Support distributor and retailer growth in the territory.

Skills

Primary & Secondary Sales

Dealer & Distributor Mgmt

Channel Sales

Territory Mgmt

Market Development

Sales Target Achievement

Retailer Relationships

Market Mapping

Route Planning

Sales Reporting

Competitor Intelligence

Job description

Area Sales Executive Sales

Location: Mysore

Territory: Mysore | Mandya | Chamarajanagar

Experience: 2–5 Years

CTC: Up to 7 LPA

Key Skills

• Primary & Secondary Sales
• Dealer & Distributor Management
• Channel Sales & Distribution
• Territory Management
• Market Development & Expansion
• Sales Target Achievement
• Retailer & Customer Relationship Management
• Market Mapping & Outlet Development
• Route Planning & Beat Management
• Sales Reporting & Data Analysis
• Competitor & Market Intelligence

Roles & Responsibilities

• Achieve primary and secondary sales targets in the assigned territory.
• Develop and maintain strong relationships with dealers, distributors and retailers.
• Expand distribution and identify new market/business opportunities.
• Conduct regular market visits and ensure effective outlet coverage.
• Execute sales plans, schemes and promotional activities.
• Monitor product availability, stock movement and market requirements.
• Ensure proper route and beat planning for maximum market coverage.
• Track competitor activities, pricing and market trends.
• Generate regular sales and market reports.
• Support distributor and retailer growth within the assigned territory.