Appointment Setting Specialist

Techplus Media Pvt Ltd.; Bengaluru; On-site; INR 900,000 - 1,800,000; Full time

Benefits offered by this job

Hybrid work environment

Incentives

Career growth opportunities

Job summary

Techplus Media Pvt Ltd. through CXO TV seeks a Senior IMC (Inside Market Consultant) to drive SDR, lead generation, appointment setting, and delegate acquisition for enterprise events. The role involves engaging senior decision-makers, qualifying opportunities, and scheduling meetings for the sales team.

Candidates must adapt to shifts across APAC, MEA, Europe, Australia, UK, or North America. Ideal candidates have 2+ years in B2B inside sales, strong English, and proven outbound prospecting.

Qualifications

• Fluent spoken and written English is mandatory.
• Strong communication and interpersonal skills required.
• Experience with cold calling and consultative conversations.
• Good LinkedIn prospecting and email communication skills.

Responsibilities

• Identify and research target enterprise accounts and decision-makers.
• Generate qualified B2B leads through outbound calling, email outreach, LinkedIn, and other channels.
• Qualify prospects based on campaign objectives and client requirements.
• Maintain an accurate sales pipeline and CRM database.
• Schedule meetings between qualified prospects and the sales/business development team.
• Conduct outbound prospecting campaigns and follow-up to maximize meeting conversions.
• Coordinate calendars and ensure smooth meeting execution.
• Invite and confirm senior technology and business leaders for executive roundtables, conferences, webinars, and leadership forums.
• Maintain high-quality attendee profiles aligned with sponsor objectives and drive registrations and attendance for both physical and virtual events.
• Build and maintain long-term relationships with enterprise decision-makers, maintaining regular communication and understanding customer business priorities and technology initiatives.
• Build and maintain accurate enterprise databases, update CRM with interactions, follow-ups and meeting outcomes, and ensure data quality and reporting accuracy.

Skills

English fluency

Communication skills

Outbound calls

LinkedIn prospecting

Independent worker

Negotiation

Target focus

Education

Graduate in any discipline

Job description

CXO TV, a flagship brand of Techplus Media, is an executive engagement platform connecting technology brands with CIOs, CTOs, CISOs, Digital Leaders, and enterprise decision‑makers. Through CXO interviews, roundtables, conferences, webinars, and leadership forums, CXO TV enables meaningful conversations, peer learning, and business engagement across India’s enterprise technology ecosystem.

Role Overview

We are looking for an energetic and result‑oriented Senior IMC (Inside Market Consultant) to support our enterprise marketing and business development initiatives. This role combines Sales Development Representative (SDR), Lead Generation, Appointment Generation, and Delegate Acquisition responsibilities. The ideal candidate will identify and engage senior decision‑makers, qualify opportunities, schedule meetings for the sales team, and drive registrations for exclusive CXO events. As this role supports global campaigns, candidates must be flexible to work in shifts aligned with the assigned campaign’s regional time zone (APAC, Middle East, Europe, Australia, UK, or North America). If you’re confident speaking with senior executives, enjoy building relationships, and thrive in a performance‑driven environment, we’d love to hear from you.

Key Responsibilities

• Identify and research target enterprise accounts and decision‑makers.
• Generate qualified B2B leads through outbound calling, email outreach, LinkedIn, and other channels.
• Qualify prospects based on campaign objectives and client requirements.
• Maintain an accurate sales pipeline and CRM database.
• Schedule meetings between qualified prospects and the sales/business development team.
• Conduct outbound prospecting campaigns and follow‑up to maximize meeting conversions.
• Coordinate calendars and ensure smooth meeting execution.
• Invite and confirm senior technology and business leaders for executive roundtables, conferences, webinars, and leadership forums.
• Maintain high‑quality attendee profiles aligned with sponsor objectives and drive registrations and attendance for both physical and virtual events.
• Build and maintain long‑term relationships with enterprise decision‑makers, maintaining regular communication and understanding customer business priorities and technology initiatives.
• Build and maintain accurate enterprise databases, update CRM with interactions, follow‑ups and meeting outcomes, and ensure data quality and reporting accuracy.

Required Skills

• Excellent spoken and written English (mandatory).
• Strong communication and interpersonal skills.
• Confidence in making outbound calls to senior executives.
• Experience with cold calling and consultative conversations.
• Good LinkedIn prospecting and email communication skills.
• Ability to work independently and achieve monthly targets.
• Strong negotiation and follow‑up abilities.
• Comfortable working in a fast‑paced environment.

Eligibility Criteria

• Minimum 2 years of experience in SDR, Lead Generation, Appointment Setting, Delegate Acquisition, B2B Inside Sales, Business Development, or Event Delegate Acquisition.
• Fluent spoken and written English.
• Experience interacting with senior decision‑makers.
• Strong phone etiquette and communication skills.
• Graduate in any discipline.

Preferred Experience

• B2B Technology Media, SaaS, IT Services, Technology Events, Conference Production, Digital Marketing Agencies, Executive Engagement, or Enterprise Sales.

Key Performance Indicators (KPIs)

• Qualified Leads Generated
• Meetings Scheduled
• Delegate Registrations
• Event Attendance Conversion
• Lead-to-Opportunity Conversion
• CRM Accuracy
• Monthly Revenue Contribution
• Client Satisfaction

Benefits

• Work with India’s leading enterprise technology community.
• Engage directly with CIOs, CTOs, CISOs, and business leaders.
• Collaborate with global technology brands.
• Attractive incentives and career growth opportunities.
• Hybrid work environment.
• Learning‑driven and entrepreneurial culture.

Contact & Application

Interested candidates may send their CV to [e-mail].