APO Sales Executive / Business Development Executive

Collar Assist; Dadri; On-site; INR 6,673,000 - 10,486,000; Full time

Job summary

Collar Assist in Noida is seeking a driven APO Sales professional to develop new business opportunities in the US market. The role focuses on outbound outreach to US CPAs, accounting firms, CFOs, and decision-makers.

You will execute multi-channel outreach, build tailored 1-to-1 messages, and convert prospects into qualified opportunities. US shift experience and strong communication are required.

Qualifications

• 2–5 years of B2B sales/inside sales experience.
• Experience selling to the US market is preferred.
• Strong outbound prospecting and cold-calling skills.
• Excellent spoken and written English.
• Ability to build and research target accounts.
• Familiarity with APO or accounting outsourcing a plus.

Responsibilities

• Execute a 4-pronged outbound sales approach including cold calling, LinkedIn outreach, direct email, and SMS.
• Identify US CPAs, accounting firms, CFOs and decision-makers.
• Generate and maintain prospect lists using LinkedIn and public databases.
• Schedule qualified meetings and drive revenue targets.
• Collaborate with internal teams for smooth handovers.
• Maintain records of interactions and pipeline activities.
• Meet monthly/quarterly activity and revenue targets.

Skills

Outbound sales

US market experience

Cold calling

English communication

Lead generation

Account targeting

Job description

Location: Noida

Experience: 2–5 Years

Shift: US Shift (EST)

Employment Type: Full-Time

Industry: US Accounting / Accounting Process Outsourcing (APO)

About the Role

We are looking for a highly driven and result-oriented APO Sales professional to develop new business opportunities in the US market. The ideal candidate should have strong outbound sales experience, excellent communication skills, and an understanding of US Accounting, Bookkeeping, and Accounting Process Outsourcing.

The candidate will be responsible for identifying and engaging with US CPAs, Accounting Firms, CFOs, and business decision-makers through multiple outbound channels and converting prospects into qualified business opportunities.

Key Responsibilities

• Execute a 4-pronged outbound sales approach through:
• Cold Calling
• LinkedIn Outreach
• Direct Email
• SMS/Text Messaging
• Research target accounts and decision-makers and create highly personalized 1-to-1 outreach.
• Generate and build prospect lists independently using LinkedIn, online databases, company websites, and other relevant sources.
• Conduct cold calls to US-based CPAs, CFOs, Accounting Firm owners, and other decision-makers.
• Navigate gatekeepers and effectively communicate with senior-level US prospects.
• Follow up consistently with prospects through calls, emails, LinkedIn, and text messages.
• Understand the prospect's accounting staffing and operational challenges and identify opportunities for outsourcing.
• Present the value proposition of Accounting Process Outsourcing (APO), focusing on scalability, access to talent, operational efficiency, and solving accounting staffing shortages.
• Explain different outsourcing engagement models, including FTE, hourly, and project-based pricing.
• Maintain accurate records of prospect interactions, follow-ups, meetings, and sales pipeline activities.
• Schedule qualified meetings and sales discussions with prospective clients.
• Collaborate with internal accounting and delivery teams to understand client requirements and ensure a smooth handover.
• Consistently achieve monthly/quarterly activity and revenue targets.

Required Skills & Qualifications

• 2–5 years of experience in B2B Sales / Business Development / Inside Sales / International Sales, preferably selling to the US market.
• Experience in US staffing, accounting, bookkeeping, KPO, RPO, or outsourcing services will be an advantage.
• Strong experience in cold calling and outbound prospecting.
• Excellent spoken and written English with the ability to communicate confidently with US-based professionals.
• Strong ability to conduct account research and manual hyper-personalized outreach.
• Proven ability to independently source leads and build prospect lists.
• Comfortable speaking with CPAs, CFOs, Accounting Firm owners, and senior decision-makers.
• Strong objection-handling, negotiation, follow-up, and relationship-building skills.
• Ability to work independently and take ownership of the complete prospecting cycle.

Accounting Domain Knowledge

Candidates should have a basic-to-strong understanding of:

• US Accounting and Bookkeeping
• US GAAP
• US tax forms such as 1040 and 1120
• Accounting firm operations and staffing challenges
• US CPA/accounting talent shortage
• Accounting platforms such as QuickBooks Online, Xero, and NetSuite
• Basic understanding of data security and compliance considerations such as SOC 2 and IRS Section 7216
• Accounting Process Outsourcing (APO) and its business benefits

Candidates from other industries are also welcome, provided they demonstrate a genuine understanding of Accounting, Bookkeeping, and Accounting Outsourcing and can quickly learn the APO business model.

Why Join Us?

• Opportunity to work directly with the US Accounting and Bookkeeping market
• Exposure to international B2B sales and business development
• Performance-driven growth opportunities
• Opportunity to build expertise in Accounting Process Outsourcing
• Collaborative and growth-oriented work environment