WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where AI is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our experts work within a unified global operating unit across 40+ markets, delivering growth solutions tailored to the needs of our clients’ businesses. We are looking for an experienced AJO consultant with proven hands‑on implementation background. This role is for candidates who have already delivered AJO and AEP solutions for enterprise customers and are ready to lead engagements independently. We hire for deep platform expertise, a client‑first mindset, strong technical delivery capability, and the ability to advise customers with confidence across the full implementation lifecycle.
Responsibilities
- Engage with customers to understand business goals and technical requirements.
- Recommend solution architecture and implementation approach aligned to customer objectives.
- Implement and configure journey orchestration and events in Adobe Journey Optimizer.
- Configure and implement AJO decisioning capabilities to deliver relevant content across channels.
- Design and implement personalized web, in‑app, and email experiences using AJO and AEP data.
- Build personalized content experiences and support experiments to improve engagement.
- Design, build, and optimize data ingestion flows from various systems into AEP.
- Design and implement XDM schemas and segmentation logic using SQL best practices.
- Develop custom scripts and API integrations using JavaScript and REST APIs.
- Diagnose and resolve technical issues across data ingestion and performance.
- Partner with QA and technical teams to ensure solution quality before go‑live.
- Provide post‑launch support and enhancements to help customers stabilize their implementations.
- Create and maintain technical documentation and conduct product training.
- Collaborate with project managers and customer stakeholders to manage timelines and deliverables.
- Build and maintain strong customer relationships as a trusted advisor.
- Stay current on Adobe Journey Optimizer and AEP capabilities.
Requirements
- Hands‑on experience delivering AJO solutions including journey orchestration and automations.
- Deep working knowledge of AEP services including Real‑Time Customer Profile and audience segmentation.
- Strong ability to design and implement Experience Data Model (XDM) schemas.
- Strong SQL proficiency for querying datasets and writing complex joins.
- Hands‑on experience integrating with AEP and AJO REST APIs.
- Proficiency in JavaScript for personalization logic and custom scripting.
- Practical experience creating and validating rule‑based segments and AI/ML‑powered audiences.
- Ability to engage enterprise customers independently and articulate solution recommendations.
- Working understanding of AI‑assisted delivery and responsible use of AI tools.
- Relevant Adobe Journey Optimizer certifications or equivalent hands‑on expertise.
- Demonstrated ability to own AJO/AEP workstreams from requirements gathering through go‑live.