Agency Partnerships Manager (Ad-sales)

Segumento; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Admattic is seeking an Agency Partnerships Manager in Mumbai to build relationships with media agencies, affiliate networks, and performance partners. You will identify new business opportunities, manage key agency accounts, and deliver successful user acquisition campaigns for advertisers.

The ideal candidate has an established agency network in India, deep understanding of performance marketing metrics, and strong consultative selling skills.

Qualifications

• Bachelor's degree required in Business, Marketing, Advertising or related field.
• 4–8 years of experience in Ad Sales, Agency Sales, Affiliate Marketing or App Marketing.
• Established relationships with media agencies, digital agencies, affiliate networks, or performance marketing partners.
• Strong understanding of CPI, CPA, CPL, ROAS, LTV, attribution, and mobile UA tools (MMPs).
• Excellent negotiation, presentation, and relationship management skills.

Responsibilities

• Build and manage relationships with media agencies, performance agencies, affiliate networks, and key decision-makers.
• Drive new business acquisition through agency partnerships and strategic alliances.
• Generate revenue by promoting Admattic's app marketing, affiliate marketing, and performance advertising solutions.
• Understand client objectives and recommend tailored performance marketing strategies.
• Develop and execute agency engagement plans to maximize campaign opportunities.
• Negotiate commercial terms, pricing, and campaign deliverables.
• Collaborate with Account Management and Operations teams to ensure smooth campaign execution and optimization.
• Work with publisher, affiliate, and advertiser teams to identify scalable growth opportunities.
• Maintain an active sales pipeline and consistently achieve revenue targets.
• Represent Admattic at industry events, networking sessions, conferences, and client meetings.
• Monitor market trends, competitor offerings, and opportunities within performance marketing.

Skills

Negotiation

Relationship management

Presentation

Communication skills

Analytical thinking

Data-driven

Education

Bachelor's degree in Business, Marketing, Advertising, or related field

Tools

AppsFlyer

Adjust

Branch

Job description

Location: Goregaon East, Mumbai (Work from Office)

About Admattic

Admattic is a performance marketing and user acquisition platform that helps brands achieve measurable business growth through data-driven advertising solutions. We work with leading advertisers, agencies, and app developers across industries to deliver high-performing campaigns focused on installs, leads, subscriptions, and customer acquisition.

As we continue to expand our footprint, we are looking for a dynamic Agency Partnerships – Ad Sales professional to build and strengthen relationships with media agencies and performance marketing partners while driving revenue growth across our app marketing and affiliate marketing solutions.

Role Overview

As an Agency Partnerships Manager, you will be responsible for developing strategic relationships with advertising agencies, affiliate networks, and performance marketing partners. You will identify new business opportunities, manage key agency accounts, and collaborate with internal teams to deliver successful user acquisition campaigns for advertisers.

The ideal candidate has an established network within media agencies, understands the performance marketing ecosystem, and possesses strong consultative selling skills.

Key Responsibilities

• Build and manage relationships with media agencies, performance agencies, affiliate networks, and key decision-makers.
• Drive new business acquisition through agency partnerships and strategic alliances.
• Generate revenue by promoting Admattic's app marketing, affiliate marketing, and performance advertising solutions.
• Understand client objectives and recommend tailored performance marketing strategies.
• Develop and execute agency engagement plans to maximize campaign opportunities.
• Negotiate commercial terms, pricing, and campaign deliverables.
• Collaborate with Account Management and Operations teams to ensure smooth campaign execution and optimization.
• Work closely with publisher, affiliate, and advertiser teams to identify scalable growth opportunities.
• Maintain an active sales pipeline and consistently achieve monthly and quarterly revenue targets.
• Represent Admattic at industry events, networking sessions, conferences, and client meetings.
• Monitor market trends, competitor offerings, and emerging opportunities within the performance marketing ecosystem.
• Prepare accurate sales forecasts, reports, and business reviews.

Required Skills & Qualifications

• Bachelor's degree in Business, Marketing, Advertising, or a related field.
• 4–8 years of experience in Ad Sales, Agency Sales, Affiliate Marketing, Performance Marketing, or App Marketing.
• Existing relationships with media agencies, digital agencies, affiliate networks, or performance marketing partners.
• Strong understanding of CPI, CPA, CPL, CPS, ROAS, LTV, attribution, MMPs (AppsFlyer, Adjust, Branch), and mobile user acquisition.
• Knowledge of affiliate ecosystems, incentive/non-incentive traffic, OEM, DSP, and programmatic advertising is preferred.
• Excellent negotiation, presentation, and relationship management skills.
• Strong analytical and problem-solving abilities with a data-driven approach.
• Ability to work independently in a fast-paced, target-driven environment.
• Excellent verbal and written communication skills.

Preferred Experience

• Experience selling app install campaigns or performance marketing solutions.
• Prior experience working with affiliate networks, mobile advertising platforms or AdTech companies.
• Exposure to gaming, fintech, e-commerce, BFSI, D2C, OTT, or consumer internet advertisers.
• Existing agency network across India is an added advantage