Advertising Sales Executive

Vasu Publicity - India; Kolkata District; On-site; INR 400,000 - 650,000; Full time

Job summary

Vasu Publicity in Kolkata is seeking an Advertising Sales Executive to drive revenue across print and other media. This full-time, on-site role centers on identifying prospects, delivering compelling presentations, and tailoring advertising packages to client needs.

You will coordinate with internal teams to execute campaigns, monitor performance, and maintain sales records while striving to meet targets. A bachelor’s degree in business, marketing, or a related field is preferred, with strong

Qualifications

• Proven ability to generate leads and close deals in advertising or media sales.
• Experience presenting to clients and pitching advertising solutions; knowledge of media buying preferred.
• Strong communication, interpersonal, and negotiation skills.

Responsibilities

• Identify and pursue new business opportunities for print and other media channels.
• Prepare and deliver sales presentations and proposals tailored to client needs.
• Negotiate contracts and pricing terms to close deals.
• Coordinate with internal teams to execute campaigns and monitor performance.
• Maintain accurate sales records and reports and meet or exceed sales targets.

Skills

Sales and Business Development

Sales Presentations

Client Pitching

Media Advertising

Negotiation

Education

Bachelor's degree in business, marketing, or related field

Tools

Office Software

Reporting Tools

Job description

Company Description

Vasu Publicity is a newspaper and outdoor advertising company headquartered on Ballygunge Place in Kolkata. The organization provides advertising solutions to a diverse range of local and regional clients, helping brands increase visibility and reach through targeted campaigns. With a focus on effective promotion and customer-centric service, Vasu Publicity works closely with businesses to design and execute impactful advertising strategies.

Role Description

The Advertising Sales Executive role is a full-time, on-site position based in Kolkata. The Advertising Sales Executive will identify and pursue new business opportunities, build relationships with clients, and promote advertising solutions across print and other relevant media channels. Day-to-day responsibilities include generating leads, preparing and delivering sales presentations, understanding client needs, proposing customized advertising packages, and negotiating contract terms. The role also involves coordinating with internal teams to ensure campaigns are executed as agreed, monitoring campaign performance, and maintaining accurate sales records and reports. The Advertising Sales Executive is expected to meet sales targets, stay informed about market trends, and represent Vasu Publicity professionally in all client interactions.

Qualifications

• Candidates should possess strong Sales and Business Development skills, with a proven ability to generate leads and close deals.
• Candidates should possess experience with Sales Presentations and client pitching, including the ability to explain advertising solutions clearly and confidently. Experience in working with a media buying agency will get preference

.

• Candidates should possess Marketing-related skills, including basic understanding of advertising strategies, audience segmentation, and campaign effectiveness.
• Candidates should possess familiarity with Magazines or print media advertising, including ad formats, pricing, and placement options.
• Candidates should possess excellent communication and interpersonal skills, strong negotiation abilities, and a customer-focused mindset.
• Candidates should possess good organizational and time-management skills, with the ability to handle multiple accounts and meet deadlines.
• Relevant experience in advertising, media, or marketing sales is preferred; a bachelor’s degree in business, marketing, or a related field is an advantage.
• Candidates should possess proficiency in basic office software and reporting tools, and the ability to work effectively in an on-site team environment.