Admission Counsellor

Delhi Public School Ghaziabad Society (DPSG Ghaziabad); Gurugram District; On-site; INR 600,000 - 900,000; Full time

Job summary

Delhi Public School Ghaziabad Society (DPSG Ghaziabad) is seeking an experienced admissions leader to drive student admissions, counselling and enrollment across channels. You will handle inquiries, conduct campus visits, manage the end-to-end admission process and coordinate with HMs, Principals and central offices to ensure a smooth enrollment journey.

The role requires strong communication, counselling and organizational skills, with deep knowledge of admissions workflows and CRM/ERP systems.

Qualifications

• Bachelors degree in Education, Counseling, Marketing, Management or a related field; Masters preferred.
• 5 to 6 years of experience in admissions, student counselling, recruitment or a similar role, preferably in the education sector.
• Strong knowledge of admissions, student recruitment and enrollment processes.
• Excellent communication, interpersonal and counselling skills.
• Proficiency in MS Office, databases and CRM/ERP systems.
• Strong organizational, follow-up and relationship management skills.
• Good understanding of local education trends and market dynamics.

Responsibilities

• Develop and implement strategies to drive student admissions, enrollment and retention.
• Handle prospective student and parent inquiries through multiple channels.
• Conduct school visits, campus tours, information sessions and admission counselling for prospective parents.
• Manage the complete admission process, including application review, registration, interviews, document collection and onboarding.
• Coordinate student interactions with HMs, Principal and relevant school departments.
• Maintain accurate student records, admission databases, profiles and update information on systems.
• Coordinate with Accounts and IT teams for fee confirmation, student IDs, system onboarding and other admission-related requirements.
• Build and maintain relationships with feeder schools, community organizations, media, vendors and other key stakeholders.
• Plan and execute admission-focused events, outreach activities and promotional initiatives.
• Coordinate with Central Office, digital marketing teams and advertising agencies for campaigns and publicity activities.
• Manage communication and follow-ups with prospective and newly admitted parents throughout the enrollment journey.
• Coordinate free virtual classes, including parent communication, study material distribution, student registration and onboarding.
• Analyze admission data, inquiries, conversions and enrollment trends and prepare regular reports for management.
• Coordinate with media for school publicity, PR stories and promotional opportunities.
• Liaise with government offices regarding guidelines and updates for schools.
• Coordinate with vendors and agencies for events, publicity, marketing and other school initiatives.
• Support student retention and re-enrollment initiatives through timely communication and follow-ups.
• Handle admission-related deviations, approvals, TCs and other parent requests in coordination with the Central Office.
• Support school events, orientations, open houses and other initiatives aimed at strengthening admissions and community engagement.

Skills

Communication skills

Interpersonal skills

Counselling skills

Education

Bachelor's degree in Education, Counseling, Marketing, Management or related field

Master's degree preferred

Tools

MS Office

CRM/ERP systems

Job description

Key Responsibilities

• Develop and implement strategies to drive student admissions, enrollment and retention.
• Handle prospective student and parent inquiries through Google, Facebook, CRM, IVR, WhatsApp and other channels.
• Conduct school visits, campus tours, information sessions and admission counselling for prospective parents.
• Manage the complete admission process, including application review, registration, interviews, document collection and onboarding.
• Coordinate student interactions with HMs, Principal and relevant school departments.
• Maintain accurate student records, admission databases, profiles, nominals and update information on SMS/ERP systems.
• Coordinate with Accounts and IT teams for fee confirmation, student IDs, system onboarding and other admission-related requirements.
• Build and maintain relationships with feeder schools, community organizations, media, vendors and other key stakeholders.
• Plan and execute admission-focused events, outreach activities and promotional initiatives.
• Coordinate with the Central Office, digital marketing teams and advertising agencies for Google/Facebook campaigns, creatives, hoardings and other publicity activities.
• Manage communication and follow-ups with prospective and newly admitted parents throughout the enrollment journey.
• Coordinate free virtual classes, including parent communication, study material distribution, student registration and onboarding.
• Analyze admission data, inquiries, conversions and enrollment trends and prepare regular reports for management.
• Coordinate with media for school publicity, PR stories and promotional opportunities.
• Liaise with BSA/DM office and relevant authorities regarding government guidelines and updates for schools.
• Coordinate with vendors and agencies for events, publicity, marketing and other school initiatives.
• Support student retention and re-enrollment initiatives through timely communication and follow-ups.
• Handle admission-related deviations, approvals, TCs and other parent requests in coordination with the Central Office.
• Support school events, orientations, open houses and other initiatives aimed at strengthening admissions and community engagement.

Qualifications and Experience

• Bachelors degree in Education, Counseling, Marketing, Management or a related field; Masters preferred.
• 5 to 6 years of experience in admissions, student counselling, recruitment or a similar role, preferably in the education sector.
• Strong knowledge of admissions, student recruitment and enrollment processes.
• Excellent communication, interpersonal and counselling skills.
• Proficiency in MS Office, databases and CRM/ERP systems.
• Strong organizational, follow-up and relationship management skills.
• Good understanding of local education trends and market dynamics.