2) Content Strategist

Chaisuttabarindia; Indore District; On-site; INR 400,000 - 800,000; Full time

Job summary

A dynamic content-focused company in Indore District is seeking a Content Strategist to develop and execute effective content plans. The role involves creating engaging content for social media platforms like Instagram, YouTube, and LinkedIn, while optimizing for SEO and audience engagement. Candidates should have over 2 years of relevant experience and strong storytelling skills. This position offers an opportunity to drive business growth through innovative content strategies.

Qualifications

• 2+ years of experience in content strategy, social media, or marketing.
• Strong storytelling and copywriting skills.
• Understanding of social media algorithms and SEO.

Responsibilities

• Create monthly content calendars for social media.
• Develop engaging content ideas and formats.
• Align content with brand positioning and business goals.
• Conduct research for content innovation.
• Collaborate with team members for content production.

Skills

Content strategy

Social media management

Copywriting

SEO knowledge

Analytical skills

Creativity

Job description

Overview

We are looking for a Content Strategist who can develop and execute effective content plans that connect with our audience and drive business growth. This role is about storytelling, creativity, and aligning content with the overall brand vision.

Responsibilities

• Create monthly content calendars across Instagram, YouTube, and LinkedIn.
• Develop engaging content ideas, hooks, and viral formats.
• Create storyboards, scripts, and frameworks for videos, reels, and campaigns.
• Align content ideas with brand positioning, product launches, and business goals.
• Conduct competitor analysis and trend research for content innovation.
• Collaborate with video editors, designers, and social media managers.
• Optimize content for SEO and platform-specific algorithms.
• Track performance of content and provide insights for improvement.
• Experiment with new content formats (memes, reels, shorts, carousels, blogs, etc.).
• Ensure consistency in messaging, tone, and branding.

Requirements

• Work Experience – 2+ years in content strategy, social media, or marketing.
• Strong storytelling and copywriting skills.
• Understanding of social media algorithms, SEO, and audience psychology.
• Ability to create high-impact hooks and engaging scripts.
• Knowledge of analytics tools for performance tracking.
• Creative mindset with problem-solving skills.
• Strong project management and collaboration skills.