Sales Development Representative (SDR) II

Lever, Inc.; Ireland; Remote; EUR 44,000 - 67,000; Full time

Benefits offered by this job

Competitive compensation

Remote-first flexibility

Flexible vacation

Collaborative team environment

International scope

Cross-functional exposure

Growth opportunities

Job summary

Lever, Inc. is seeking a Sales Development Representative II based in Ireland to build qualified pipeline across Europe by engaging prospects through outbound prospecting, inbound qualification, events, and partner programs.

You will collaborate with Sales, Marketing, Customer Marketing and Channel teams to drive new customer acquisition and expansion, while maintaining CRM records and refining outreach strategies for better results.

Qualifications

• Bachelor’s degree or equivalent professional experience.
• 2+ years in Sales Development or related roles.
• Experience engaging executive-level stakeholders via outbound prospecting.
• Hands-on use of CRM platforms (Salesforce or HubSpot).
• Strong written and verbal communication and discovery conversations.
• Research and prospecting abilities within target accounts.

Responsibilities

• Execute multi-channel outbound prospecting to generate qualified pipeline.
• Research target accounts and stakeholders; develop personalized outreach.
• Build prospect lists using ZoomInfo, LinkedIn, Salesforce, and related tools.
• Conduct discovery conversations to qualify opportunities and schedule meetings.
• Support ABM programs and event-driven outreach.
• Respond to inbound inquiries and maintain timely follow-ups.

Skills

Outbound prospecting

Executive stakeholder engagement

Written & verbal communication

Time management

Self-motivation

Data-driven mindset

Education

Bachelor’s degree in Business, Marketing, Communications, or related field

Equivalent professional experience

Tools

Salesforce

HubSpot

ZoomInfo

LinkedIn Sales Navigator

Gong Engage

Outreach

Job description

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sales Development Representative (SDR) II based in Ireland.

This role is an opportunity to help build qualified sales pipeline across the European market for a leading manufacturing technology platform. You’ll be responsible for engaging prospective customers through outbound prospecting, inbound lead qualification, events, strategic account outreach, and partner programs. As an early point of contact, you’ll help manufacturing organizations understand how modern software can improve operational efficiency, quality, and compliance. You’ll work closely with Sales, Marketing, Customer Marketing, and Channel teams to support new customer acquisition and expansion opportunities. The role combines research, consultative communication, sales execution, and data-driven process improvement. You’ll join a collaborative environment where strong organization, initiative, and consistent execution directly contribute to revenue growth.

Accountabilities:

• Execute multi-channel outbound prospecting campaigns using phone, email, LinkedIn, and other digital channels to generate qualified pipeline.

• Research target accounts, identify relevant stakeholders and buying committee members, and develop personalized outreach strategies.

• Build and manage prospect lists using tools such as ZoomInfo, LinkedIn Sales Navigator, Salesforce, and related sales technologies.

• Conduct discovery conversations to understand prospect needs, qualify opportunities, and schedule relevant meetings for Account Executives.

• Support Account-Based Marketing (ABM) and Account Engagement Programs through targeted and personalized prospect engagement.

• Respond quickly to inbound inquiries generated through campaigns, webinars, content downloads, demos, events, and other digital programs.

• Qualify inbound leads, route appropriate opportunities to the right sales teams, and maintain timely follow-up in line with established lead-management SLAs.

• Provide feedback to Marketing regarding lead quality, campaign performance, prospect engagement, and opportunities for improvement.

• Support trade shows and executive events through pre-event outreach, onsite lead qualification, engagement, and structured post-event follow-up.

• Coordinate with Sales and Marketing teams to maximize pipeline generated through events and executive programs.

• Support partner-generated pipeline through coordinated outreach, follow-up, partner webinars, and engagement initiatives.

• Collaborate with Customer Marketing on customer webinars, product adoption campaigns, and expansion initiatives, identifying and routing qualified expansion opportunities.

• Maintain accurate CRM records, activity tracking, meeting notes, and opportunity updates.

• Report regularly on pipeline creation, meetings booked, activity levels, and outreach performance.

• Contribute to the continuous improvement of SDR playbooks, messaging, processes, and outreach strategies based on prospect and campaign data.

Requirements:

• Bachelor’s degree in Business, Marketing, Communications, or a related field, or equivalent professional experience.

• At least 2 years of experience in Sales Development, Business Development, Inside Sales, Demand Generation, Lead Generation, or a comparable commercial role.

• Demonstrated experience engaging executive-level stakeholders through outbound prospecting and business development activities.

• Hands‑on experience with CRM platforms such as Salesforce or HubSpot.

• Excellent written and verbal communication skills, with the ability to create compelling outreach and conduct effective discovery conversations.

• Strong research and prospecting abilities, with an understanding of how to identify relevant stakeholders and business opportunities within target accounts.

• Excellent organizational and time‑management skills, with the ability to manage multiple prospects, campaigns, priorities, and follow‑ups simultaneously.

• Self‑motivated and comfortable working independently while collaborating effectively with Sales, Marketing, Customer Marketing, and Channel teams.

• Data‑oriented mindset and willingness to use activity and engagement metrics to refine outreach strategies and improve results.

• Experience in manufacturing software, industrial automation, MES, ERP, SaaS, or enterprise technology is a plus.

• Familiarity with ZoomInfo, Gong Engage, LinkedIn Sales Navigator, Outreach, or similar sales engagement tools is advantageous.

• Experience supporting ABM programs, trade shows, event prospecting, partner or channel marketing, customer expansion, or customer marketing is desirable.

Benefits:

• Competitive compensation: €44,000–€67,000 annual base salary, plus commission.

• Flexible vacation: Enjoy flexible time‑off arrangements designed to support a healthy balance between work and personal life.

• Remote‑first flexibility: Work remotely from anywhere in Europe.

• Collaborative team environment: Join a supportive and high‑performing team focused on shared goals and customer success.

• International scope: Engage with prospects, customers, and partners across the European market.

• Cross‑functional exposure: Work closely with Sales, Marketing, Customer Marketing, and Channel teams, gaining broad commercial experience.

• Growth opportunities: Develop expertise in enterprise prospecting, account‑based engagement, manufacturing technology,