Regional Sales Manager

Aaron Wallis Sales Recruitment; Ireland; On-site; EUR 60,000 - 75,000; Full time

Benefits offered by this job

Car Allowance

Job summary

Aaron Wallis Sales Recruitment is seeking an experienced foodservice sales professional to cover Ireland, operating in a highly autonomous field-based role. You will manage a defined territory, nurtured by an internal team, to grow relationships with wholesalers, distributors, restaurant groups, QSRs, and hospitality operators.

You will focus on face-to-face customer engagement, presentations, product trials, and negotiations, building long-term partnerships while driving sales growth across

Qualifications

• Relevant food industry experience is essential.
• B2B field sales background, capable of managing a territory.
• Ability to build relationships with senior commercial decision-makers.

Responsibilities

• Manage and develop relationships with existing customers.
• Increase product penetration, distribution and customer spend.
• Meet wholesalers, distributors, restaurant groups and foodservice operators.
• Develop relationships with buyers, procurement teams, owners and senior commercial contacts.
• Follow up opportunities generated by the internal team.
• Identify and develop opportunities across your territory.
• Present products, arrange samples and trials, and negotiate commercial agreements.
• Build strong, long-term customer partnerships.
• Manage your territory, pipeline and sales forecasts.
• Provide market insights on competitors, pricing, and trends.

Skills

Relationship building

Commercial acumen

Negotiation

Organised

Self-motivated

Face-to-face selling

Job description

€60,000 Basic | €75,000+ OTE | Car Allowance | Field Based

Covering IRELAND: Republic of Ireland & Northern Ireland

Are you an experienced foodservice sales professional who enjoys building relationships, developing customers and growing a territory? We’re recruiting for a fast-growing specialist supplier to the Ireland foodservice sector, supplying a high-quality portfolio of frozen and ambient food products through foodservice wholesalers, distributors, restaurant groups, QSR operators and franchise businesses. This is a highly autonomous field sales role where you’ll own an established geographical territory, developing existing relationships while identifying and converting new opportunities.

Importantly, you won’t be doing it alone.

You’ll be supported by an internal sales team who proactively identify opportunities and book customer and prospect meetings for you, allowing you to spend more of your time where you add the most value – out in the market, meeting customers, developing relationships and growing sales.

The Role

You’ll manage and develop customers across foodservice, wholesale, distribution and multi-site operator channels, taking responsibility for the overall commercial development of your region.

A large part of the role is about understanding your customers: how their businesses operate, where opportunities exist and how you can increase product penetration and build stronger, longer-term commercial relationships.

Alongside developing existing accounts, you’ll also identify new opportunities across your territory. With support from the internal sales team generating leads and arranging meetings, you’ll be able to focus on face-to-face customer engagement, presentations, product trials, negotiations and converting opportunities.

Your responsibilities will include:

• Managing and developing relationships with existing customers
• Increasing product penetration, distribution and customer spend
• Meeting wholesalers, distributors, restaurant groups and foodservice operators
• Developing relationships with buyers, procurement teams, owners and senior commercial contacts
• Following up qualified opportunities and meetings generated by the internal sales team
• Identifying and developing additional opportunities across your territory
• Presenting products, arranging samples and trials and negotiating commercial agreements
• Building strong, long-term customer partnerships
• Managing your territory, pipeline and sales forecasts
• Providing valuable market insight on competitors, pricing, customer requirements and food trends

About You

Relevant food industry experience is essential. We’re particularly interested in candidates with experience in foodservice, food wholesale, restaurant groups, QSR/fast food, food distribution or hospitality supply.

You’ll need a successful background in B2B field sales and be comfortable managing a geographical territory and building relationships with senior commercial decision-makers.

You’re likely to be someone who is:

• An excellent relationship builder
• Commercially astute and able to spot opportunities within accounts
• Confident presenting and negotiating with customers
• Comfortable developing both existing and new business
• Highly organised and capable of managing a sizeable territory
• Self-motivated without needing constant management
• Happy spending the majority of your working week meeting customers face-to-face

Why Join?

This is an opportunity to join an ambitious, growing business where you'll have genuine ownership of your territory without being left to generate every opportunity yourself.

You'll have the support of an internal sales team helping to fill your diary, a strong and expanding product portfolio and the freedom to build meaningful relationships across your region.

The business offers significant autonomy, performance-related earning potential and genuine career progression as the commercial team continues to expand.