Regional Sales Manager

Excel Recruitment; Dublin; On-site; EUR 70,000 - 100,000; Full time

Job summary

Excel Recruitment is seeking an experienced Regional Sales Manager to join a well-established business in the lubricants and industrial products sector. You will own the territory, develop new business and increase market share while managing key accounts.

Working with a premium product portfolio, you will build long-term customer relationships, provide consultative and technical support across haulage, agriculture, marine and industrial sectors, and deliver growth through strategic account

Qualifications

• Experience in B2B technical or solution sales, account management and business development.
• Strong consultative and value-selling skills with negotiation ability.
• Experience expanding new business and managing accounts in a defined territory.
• Background in lubricants, greases, oils or related technical sector is advantageous.
• Ability to travel across the territory as needed.
• Excellent communication and presentation skills.

Responsibilities

• Identify and develop new B2B business opportunities across the territory.
• Build and develop a network of authorised distributors.
• Manage existing customer relationships with regular reviews.
• Achieve sales targets and monitor performance.
• Provide customers with technical advice across lubricant applications.
• Use consultative selling to understand customer needs.
• Monitor competitor activity and share insights with senior management.
• Collaborate with Marketing on promotions and initiatives.
• Maintain CRM records, weekly call plans, and territory analysis.
• Represent the business at meetings, trade shows and events.

Skills

B2B sales

Account management

Business development

Consultative selling

Negotiation

Communication

Tools

CRM systems

Microsoft Office

Job description

Excel Recruitment is seeking an experienced Regional Sales Manager to join a well-established and growing business within the lubricants and industrial products sector.

This is an excellent opportunity for a commercially driven B2B sales professional to take ownership of an established territory while developing new business and increasing market share. Working with a high-quality product portfolio, you will build long-term customer relationships, identify new opportunities and provide consultative and technical support across sectors including haulage, agriculture, marine and industrial.

Responsibilities

As Regional Sales Manager, your responsibilities will include:

• Identify and develop new B2B business opportunities across the territory to grow sales and market share
• Build and develop a strong network of authorised distributors
• Manage existing customer relationships, carrying out regular account reviews and identifying opportunities to increase sales volumes
• Achieve agreed sales targets, monitoring performance and taking a proactive approach to maintaining growth
• Provide customers with technical advice and recommendations across lubricant and lubrication applications
• Use consultative and value-based selling techniques to understand customer needs and develop commercially effective solutions
• Monitor competitor activity, market requirements and emerging trends, sharing relevant insights with senior management
• Work closely with the Marketing team to develop targeted promotions and customer-specific initiatives
• Maintain accurate CRM records, weekly call plans, sales reports and territory analysis
• Represent the business professionally at customer meetings, sales meetings, trade shows and industry events.

Requirements

This Regional Sales Manager role would suit a commercially ambitious sales professional who enjoys developing relationships, winning new business and taking ownership of their territory.

• Experience in B2B technical or solution sales, account management and business development
• Strong consultative and value-selling skills with the ability to identify commercial opportunities and negotiate effectively
• Experience developing new business and managing customer accounts within a defined territory
• Previous exposure to lubricants, greases, oils or a related technical sector would be highly advantageous
• Alternatively, experience or knowledge within mechanical or industrial engineering would be an advantage
• Experience selling premium, specialist or high-value products
• An understanding of lubricant formulations and applications would be beneficial
• Confident communication and presentation skills, with the ability to build relationships at different levels
• A proactive, self-motivated approach with strong commercial awareness and an entrepreneurial mindset
• Strong organisation, administration and time-management skills
• Comfortable using Microsoft programmes and CRM systems
• Flexibility to travel as required across the territory.
• Opportunity to take ownership of a regional B2B sales territory
• Work with an established premium product portfolio serving a diverse customer base
• Join a stable, long-established organisation that continues to invest in growth
• Opportunity to develop specialist technical and commercial knowledge
• Varied role combining account management, business development and technical solution selling
• Work across a broad range of industries including agriculture, haulage, marine and industrial
• Opportunity to directly influence regional growth, customer retention and market share.