Performance Marketing Lead: Growth & Acquisition

Mediahuis IRL; Dublin; Hybrid; EUR 90,000 - 130,000; Full time

Job summary

Motion is seeking an experienced Performance Marketing Lead to own the paid-acquisition strategy across our marketplace brands: Carzone, CarsIreland and Cartell. This hands-on leadership role requires deep paid-media expertise, strong commercial judgement, and the confidence to influence senior stakeholders.

You will lead acquisition across Google, Meta, TikTok and emerging channels, using performance data to optimise investments and drive growth, while championing AI and automation to

Qualifications

• Hands-on leadership building and running paid-acquisition programs.
• Strong specialty in paid search and social with data-driven decision making.
• Proven ability to influence senior stakeholders with evidence-based insights.

Responsibilities

• Own acquisition across Google, Meta, TikTok and emerging channels.
• Use performance data to optimise spend and identify growth opportunities.
• Drive experiments across audiences, bidding, feeds, and journeys.
• Strengthen measurement and attribution to show business impact.
• Partner with Product, Analytics, CRM, Brand, and Tech to improve conversion.

Skills

Paid media

Google Ads

Meta Ads

TikTok Ads

Analytics

Stakeholder mgmt

Tools

GA4

Job description

Motion is seeking an experienced Performance Marketing Lead to own the paid-acquisition strategy across our marketplace brands: Carzone, CarsIreland and Cartell. This hands-on leadership role requires deep paid-media expertise, strong commercial judgement, and the confidence to influence senior stakeholders.

You will lead acquisition across Google, Meta, TikTok and emerging channels, using performance data to optimise investments and drive growth, while championing AI and automation to