Hybrid Marketing Analytics Lead – Data-Driven Growth

Bentley Systems, Incorporated; Dublin; Ibrido; EUR 60.000 - 90.000; Tempo pieno

Vantaggi offerti da questo lavoro

Hybrid work model

Bentley Impact Day

Employee recognition program

Wellbeing initiatives

Descrizione del lavoro

Bentley Systems is seeking a Marketing Performance Analyst to join our Marketing Strategy & Analytics team in Dublin. This hybrid role focuses on turning marketing data into actionable insights, developing dashboards, and evaluating campaign ROI to influence business decisions.

You will collaborate with Marketing, Sales Operations and IT, leveraging BI tools and AI-assisted analytics to enhance reporting, data quality and forecasting, supporting scalable processes across the organization.

Competenze

• Bachelor's degree in a quantitative field or equivalent.
• 3–5 years in marketing analytics or BI in B2B SaaS.
• Experience with AI-assisted analytics and emerging tech.
• Experience with marketing automation and CRM systems (Marketo, Salesforce).

Mansioni

• Build and maintain dashboards for channel performance and pipeline.
• Analyze marketing effectiveness and provide actionable insights.
• Improve reporting and data governance across systems.
• Collaborate with Marketing, Sales Ops and IT to optimize investments.

Conoscenze

Marketing analytics

SQL

Dashboard design

Data-driven decision making

Stakeholder communication

Formazione

Bachelor's degree in a quantitative field

Strumenti

Power BI

Marketo

Salesforce

Google Analytics

Descrizione del lavoro

Bentley Systems is seeking a Marketing Performance Analyst to join our Marketing Strategy & Analytics team in Dublin. This hybrid role focuses on turning marketing data into actionable insights, developing dashboards, and evaluating campaign ROI to influence business decisions.

You will collaborate with Marketing, Sales Operations and IT, leveraging BI tools and AI-assisted analytics to enhance reporting, data quality and forecasting, supporting scalable processes across the organization.