E-commerce Growth Lead

Choice Stores; Ashbourne; On-site; EUR 70,000 - 95,000; Full time

Benefits offered by this job

Competitive Salary

20 days annual leave

Employee Assistance Programme

Staff discount

Internal promotions

Job summary

Choice Stores is seeking an E-commerce Manager to own and grow our online sales channels. You will drive a seamless customer journey, optimise campaigns, products, and promotions, and work closely with Marketing and Business Systems to maximise performance.

You will lead AI-driven content, pricing and analytics initiatives, track online KPIs, and translate insights into action for growth in the Irish market.

Qualifications

• Proven track record managing e-commerce platforms (Shopify, Magento, WooCommerce, etc.).
• Strong knowledge of paid digital marketing channels and optimisation tactics.
• Familiarity with AI tools for content, CRO, and analytics.
• Analytical mindset with experience using Google Analytics, Tag Manager and reporting dashboards.

Responsibilities

• Own the online store's day-to-day operations including product listings, pricing and promotions.
• Lead performance marketing campaigns with ROI accountability across channels.
• Analyse traffic and funnels to improve conversion rates and AOV.
• Collaborate with Marketing and Business Systems to implement AI features.

Skills

E-commerce leadership

Paid digital marketing

Analytics & reporting

Communication & collaboration

Tools

Shopify

Magento

WooCommerce

Google Analytics

Tag Manager

Job description

Choice Stores is seeking an E-commerce Manager to own and grow our online sales channels. You will drive a seamless customer journey, optimise campaigns, products, and promotions, and work closely with Marketing and Business Systems to maximise performance.

You will lead AI-driven content, pricing and analytics initiatives, track online KPIs, and translate insights into action for growth in the Irish market.