CRM Campaigns Lead: Email, SMS & Push

Xanadu Consultancy; Ireland; Hybrid; EUR 35,000 - 50,000; Full time

Job summary

A dynamic marketing firm is seeking a capable candidate to join their Marketing team. This role involves driving customer engagement through data-driven insights and targeted marketing initiatives across various channels, including Email, Push Messaging, and SMS. The ideal candidate has CRM experience in the iGaming or Fintech industries, strong analytical skills, and a collaborative attitude to work effectively with remote teams.

Qualifications

• 1-2 years of CRM experience in iGaming, Fintech, or similar industry.
• Ability to work in a fast-paced environment.
• Enthusiastic and driven personality.

Responsibilities

• Support the CRM Manager in delivering programmes to grow the customer base.
• Create engaging email campaigns and optimize for performance.
• Conduct A/B testing to improve campaign effectiveness.

Skills

Problem-solving

Strong proficiency in Microsoft Excel

Analytical mindset

Excellent communication skills

Organizational skills

Tools

Xtremepush

Optimove

Braze

Salesforce Marketing Cloud

Job description

A dynamic marketing firm is seeking a capable candidate to join their Marketing team. This role involves driving customer engagement through data-driven insights and targeted marketing initiatives across various channels, including Email, Push Messaging, and SMS. The ideal candidate has CRM experience in the iGaming or Fintech industries, strong analytical skills, and a collaborative attitude to work effectively with remote teams.