Brand Manager: Growth, Launch & Digital for Spirits

Dingle Distillery; Dublin; On-site; EUR 55,000 - 70,000; Full time

Job summary

Dingle Distillery is seeking a commercially minded Brand Manager to join our growing marketing team. You will shape and execute brand plans for Dingle Whiskey, Gin and Vodka, spanning content, digital, e-commerce and experiential across Ireland and international markets.

Reporting to the Head of Marketing, you will combine creativity with commercial thinking, owning ideas from concept to launch and driving growth across multiple brands and channels.

Qualifications

• 3–5+ years' experience in brand management or a related consumer-facing role.
• Experience delivering integrated marketing campaigns and product launches.
• Strong digital, social media and content marketing capabilities.
• Experience with CRM, email marketing and/or e-commerce.
• Excellent project-management and organisational skills.
• Experience within spirits, drinks, FMCG or premium consumer brands would be advantageous.

Responsibilities

• Brand management: support the development and delivery of annual brand and marketing plans across Dingle Whiskey, Gin and Vodka.
• Campaigns & content: manage integrated campaigns from brief to execution across digital, social, PR, retail and experiential channels.
• Digital & social: manage Dingle Distillery's social media and content calendar to grow our digital presence.
• E-commerce & CRM: grow direct-to-consumer through e-commerce, CRM and email marketing for launches and campaigns.
• Innovation & NPD: coordinate launch plans and assets for new products and packaging projects.
• PR, events & experiences: support PR and events, helping activations that drive awareness and trial.
• Brand guardianship: maintain up-to-date brand assets for customers and partners.
• Commercial performance: monitor budgets and KPIs and work with Sales to maximize impact.

Skills

Brand management

Campaigns & content

Digital & social

CRM & email

E-commerce

Job description

Dingle Distillery is seeking a commercially minded Brand Manager to join our growing marketing team. You will shape and execute brand plans for Dingle Whiskey, Gin and Vodka, spanning content, digital, e-commerce and experiential across Ireland and international markets.

Reporting to the Head of Marketing, you will combine creativity with commercial thinking, owning ideas from concept to launch and driving growth across multiple brands and channels.