Strategic Brand & Growth Manager

TNP Group (Mooimom); Jakarta Pusat; On-site; IDR 279,000,000 - 580,320,000; Full time

Job summary

MOOIMOM is seeking a Commercial Brand Manager who combines sharp commercial thinking with a passion for building brands. You will own business performance, shape product strategy, and collaborate across Product, Creative, and Sales to drive sustainable growth across online and offline channels.

If you enjoy turning insights into action, launching products customers love, and making decisions that impact revenue, we want to meet you.

Qualifications

• 5+ years in Brand Management or related commercial marketing roles.
• Experience in FMCG/retail/consumer goods is preferred.
• Strong ability to analyze business performance and translate data into strategy.
• Experience launching products and managing lifecycle in fast-paced environments.
• Proficient in Indonesian and English; excellent stakeholder management.

Responsibilities

• Own revenue, profitability, and market share through annual plans, pricing, and promotions.
• Lead product roadmap with Product, Creative, and Sales teams; manage launches and lifecycle.
• Build and maintain strong brand positioning across all touchpoints and categories.
• Plan end-to-end GTM for launches, including messaging, assets, pricing, and channel rollout.
• Collaborate with Ecommerce, Wholesale, Retail, and Livestream teams to optimize assortment and performance.

Skills

Brand Management

P&L ownership

Pricing & Promotions

Go-to-Market strategy

Cross-functional leadership

E-commerce proficiency

Job description

MOOIMOM is seeking a Commercial Brand Manager who combines sharp commercial thinking with a passion for building brands. You will own business performance, shape product strategy, and collaborate across Product, Creative, and Sales to drive sustainable growth across online and offline channels.

If you enjoy turning insights into action, launching products customers love, and making decisions that impact revenue, we want to meet you.