Sales Representative - General Trade

PT Sanpota Batara Indonesia; Jawa Tengah; In loco; IDR 100.440.000 - 167.400.000; Tempo pieno

Descrizione del lavoro

PT Sanpota Batara Indonesia is seeking a Sales Representative focused on General Trade market expansion and revenue growth in the packaging industry. You will open new markets, expand distributor and retail networks, and develop potential customers to drive sustainable sales.

Responsibilities include market research, customer visits, canvassing, and closing sales while maintaining relationships with shops, wholesalers, and resellers.

Competenze

• Minimum education SMA/SMK or equivalent; D3/S1 is a plus.
• 1–2 years experience in General Trade, Field Sales, or FMCG sales.
• Experience in packaging, plastics, paper, or business supplies is advantageous.
• Proven ability to canvass, open new customers, negotiate and close sales.
• Existing network of shops, wholesalers or distributors is a plus.
• Target-driven with field-visit activities and strong relationship management.

Mansioni

• Open new GT markets and expand distributor and retail networks.
• Conduct market research, customer visits, canvassing, and acquisition.
• Develop networks of plastic shops, packaging stores, wholesalers, and distributors.
• Map potential areas, analyze competitors, and identify sales opportunities.
• Maintain prospect databases and track activities.
• Achieve targets for new customer acquisition and territory development.
• Present products, negotiate prices, and close sales.
• Drive revenue, gross margin, and customer growth per company standards.
• Cross-sell and upsell across product categories; report results.

Conoscenze

Communication skills

Negotiation skills

Problem-solving

Sales aptitude

Digital reporting

Formazione

SMA/SMK or equivalent

D3/S1 advantageous

Strumenti

CRM systems

Smartphone reporting

Digital apps

Descrizione del lavoro

This is a Sales Representative position focused on General Trade (GT) market expansion and revenue growth. You will be responsible for opening new markets, expanding distributor and retail networks, developing potential customers, and driving sustainable sales growth in the packaging industry.

Key responsibilities

Conduct market research, customer visits, canvassing, and acquisition of new customers within assigned sales areas

Develop networks of plastic shops, packaging stores, wholesalers, distributors, resellers, and other General Trade customers

Map potential areas, analyse competitors, and identify sales opportunities

Build prospect databases and maintain consistent prospecting activities

Achieve targets for new customer acquisition and territory development

Conduct product presentations, price negotiations, and sales closing

Achieve revenue targets, gross margin targets, and customer growth according to company standards

Develop sales through cross-selling and upselling across product categories

Maintain business relationships with stores, wholesalers, resellers, and distributors

Prepare activity reports, prospect tracking, quotations, sales closing, and performance achievement

About you

Minimum education: SMA/SMK or equivalent; D3/S1 is an advantage

Minimum 1–2 years experience as Sales General Trade, Field Sales, Sales Distributor, or Sales FMCG

Experience in sales of packaging products, plastics, paper, FMCG, or business supplies is an advantage

Experience with canvassing, opening new customers, negotiation, and sales closing

Existing network of shops, wholesalers, resellers, or distributors is an advantage

Accustomed to working with sales targets and field visit activities

Able to develop territories and manage customer relationships independently

Strong communication, negotiation, and problem-solving skills

Able to use smartphones and digital applications for work reporting

Own vehicle and valid driving licence required to support mobility

About us

PT Sanpota Batara Indonesia is a company specialising in food, beverage, and industrial packaging (B2B Packaging Specialist). We provide a range of plastic and paper packaging products for the Food & Beverage industry, HOREKA, retail, food processing, and various other business needs. We are expanding our distribution network and market development, seeking individuals with high sales drive, business networking capability, and entrepreneurial spirit.

Opportunity to develop business networks in the packaging and B2B distribution industry

Diverse product portfolio to support cross-selling and repeat order opportunities

Opportunity to build markets and develop sales territories

Dynamic work environment with focus on growth and performance achievement

Opportunity for competency development and career advancement in Sales and Business Development